Professor Roger Mumby-Croft Professor of International Management Practise Anglia Ruskin University Centre for Enterprise Development and Research (CEDAR)
Business School Enterprise Creativity Innovation Are they simply the buzz-words of the moment?
Why are these subjects important to your business? • They enable you to complete successfully and profitably in today’s market place • They can help your business: • Become more competitive • Participate in new industries and new markets • Offer customers and suppliers better quality goods and services • Keep pace with constantly changing consumer demands and markets • Achieve higher returns on investment • Increase sales and profits • Capitalise on new knowledge and innovative ways of doing things • Help your business survive, grow, safeguarding sustainability
Long term Cycle Sustainability Creativity Reform Planning Imaginative To bring into being Innovation Abandon wrong practice Improve Change Make different Management Method thought out for doing or achieving something Rigour Enterprise Bold undertaking Leadership Guiding, inspiring, motivating Introduce new ideas, method process To succeed in doing To be in charge of Severe, accurate, harsh Adaptable Cycle Uncertainty
Can we gain benefit in our organisations from the processes? • If so, how? • How do organisations address these issues? • How should your organisation address these issues?