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Risk Mitigation Strategies for Foldable Flats Demand in Europe and Asia

This document outlines the assumptions and risks associated with the fashion trend of foldable flats in Europe and Asia, along with specific weather considerations in Alberta and expected demand in Edmonton. It identifies major potential problems such as delivery delays from Guangdong, quality and reliability concerns, lack of confidence in an untested product, and the risk of insufficient monthly sales. To mitigate these risks, strategies include targeted promotions, awareness campaigns at universities and clubs, and stock management to ensure optimal inventory levels.

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Risk Mitigation Strategies for Foldable Flats Demand in Europe and Asia

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  1. Risk Mitigation • Assumptions and Risks - Fashion trend and demand for foldable flats in Europe and Asia - Alberta cold winter weather - Assumed to be also well received in Edmonton (Western Canada)

  2. Risk Mitigation Possible Major Problems - Delays in Delivery (Guangdong, China) - Quality and Reliability - Lack of confidence, leasing Kiosk to an “untested product” - Insufficient Monthly Sales (need to cover overheads) - Demand may decline during Winter

  3. Risk Mitigation • Plans to Minimize Risks - Promotions , Advertising (Universities, Clubs) - Posters & flyers to increase awareness, Sales - Reserve stocks stored in Edmonton - Order additional stock when inventory drops below 20%

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