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The Asia Trail Interpretive Program blends education, conservation, and cultural insights into a unique exhibit experience. Collaborating with scientists, animal managers, and educators, we define key messages about wildlife adaptability and conservation. From developing exhibit concepts to researching cultural references, our process includes hands-on experiences and interactive designs. By managing contractors and installing prototype exhibits, we aim to connect visitors with the importance of Asia's wildlife and habitats, emphasizing the integral role people play in conservation.
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Our Process • Establish big messages with team of scientists, animal managers and educators • Develop exhibit concepts • Research cultural references to create working design palette • Define spaces along the trail for hands-on exhibits, graphics, volunteer interactions • Prototype exhibits to refine messages, text, visual elements • Travel to Asia to finalize exhibit concepts and gather raw materials
More Process • Select and manage contractors (exhibit fabricators, sculptors, illustrators, multimedia developers, etc.) • Develop drawing package documenting all exhibit elements • Review by internal team, external stakeholders • Fabricate and install exhibits
Key Messages • Asia Trail animals are uniquely adapted to the habitats where they live. • National Zoo science plays a key role in the global understanding of Asia Trail species. • People are integral to the conservation of Asia’s wildlife and wild places.
Adaptations • Animal and plant identification signs • Built to Survive • Log Books • Sloth Bear diet graphics • Bronze sculptures • Balance branch
Science • Look Stations • Camera Trap • Panda House science exhibits • Wild Signs
Conservation • Village Flats • Dilemma Stations • Conservation Geography • Curiosity Stations • Notes from the Field • Conservation Props
Planning Principles • Authentic voices and stories from Thailand, India and China • Exhibit colors, design elements drawn from range countries’ cultures • Flexible exhibit design can be updated, changed • Strong use of the Web as an interpretive tool • Emphasis on hands-on visitor experiences • Exhibit messages closely coordinated with interpreter program
Colors and Motifs Primary Exhibit Colors Orientation Sign Tabs Secondary Exhibit Colors
Contract Milestones • July 29, 2005 – Kick-off meeting with fabricator • Mid-April, 2006 – Fabrication complete • Mid-June, 2006 – Installation complete Note: Two months needed between site turnover and opening date.