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This project aimed to reduce HIV transmission in a conflict setting by promoting safer sex practices, improved STI care seeking, and VCT usage among youth, military, and women. Conducted rapid assessments, seroprevalence surveys, and BCC formative assessments. Identified target groups and behavior change objectives. Strategy workshop established theme "New weapons for a new enemy" and utilized channels like peer education, community events, small media, and community sensitization workshops. Lessons learned emphasized incentivizing peer educators, providing thorough training, involving community leaders, developing materials in local languages, and ensuring condom supply before creating demand.
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BCC in a conflict setting • Project to reduce HIV transmission and improve related RH practices • South Sudan 2002-2003 • Initial phase: - rapid assessment - behavioral & seroprevalence survey - BCC formative assessment
BCC in a conflict setting • Target groups identified: • Youth • Military • Women • Behavior change objectives identified: • To promote safer sex practices • To promote improved STI care seeking • To promote use of VCT
BCC in a conflict setting • Strategy workshop – identified: • Theme • Key messages • Channels • Theme: “New weapons for a new enemy”
BCC in a conflict setting • Channels: • Peer education • Community events • Small media • Community sensitization workshops for community leaders • HIV/AIDS/STI training for traditional healers, TBAs, drug vendors, MCH workers
BCC in a conflict setting • Pre-testing involved: • Various versions of materials • Various members of target audiences • Key stakeholders
Lessons learned • Incentives necessary for peer educators • Provide adequate initial & refresher training for peer educators • Strengthen involvement of community leaders in monitoring peer educators • Develop materials in local languages • Ensure condom supply before creating demand