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Simple Solutions. Who We Are. We will help you get the hype your business needs at an affordable price We’ll be there every step of the way We will follow up to make sure the campaign succeeds. Objectives. To increase patronage of Clarity Mind Spa by 5% during the month of July
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Who We Are We will help you get the hype your business needs at an affordable price We’ll be there every step of the way We will follow up to make sure the campaign succeeds
Objectives • To increase patronage of Clarity Mind Spa by 5% during the month of July • To boost the reputation of Clarity Mind Spa media.
Educate the Public One of the main reasons people are reluctant to try hypnosis is misinformation There are many myths that put hypnosis in negative light We want to help your business dissipate these myths
Clarity Mind Spa • Clarity Mind Spa is a hypnotherapy spa • Suite # 108 in the office building on Division Street in downtown Elgin. • Relaxing facility • lazy boy chairs • soothing colors. • The staff has been trained by the Newton Institute for Spiritual Regression
What is Hypnosis? • Hypnosis can NOT make you do anything you don’t want to do • It is almost like falling asleep while being completely aware of the world around you
What does Clarity Mind Spa have to offer? • Past Life Regressions • Life Between Lives regression • Phobia therapy • PTSD therapy • Help for smokers who want to quit • Insomnia therapy • Relaxation/Anger Management • And More!
Our Plan • July 1 – Movie theater advertisement will premier at Marcus Fox Theaters in Elgin, and will run through July 31st. • July 4 – The Fourth of July parade. We will hand out t-shirts and flyers. • July 7 – Twitter, Facebook, and website pages will air online. • July 9 – Advertisement will appear in the July issue of the monthly Hypnosis periodical. • July 14 – Article will appear in the July issue of the online magazine, Hypnogenesis.
Our Plan Continued • July 20 – Newspaper ad will appear in the Sunday newspaper in the classifieds of the Daily Herald. • July 24 – Groupon will offer the coupon for our business on its site • July 29 – Clarity Mind Spa will offer a coupon on the Radio Shopping Show • July 31 – Review of the success of the advertising campaign
Budget Your Budget: $2,500.00 Our Total: $2,004.00 You Save: $496.00
Benefits • Clarity Mind Spa will have a 5% increase in patronage by the end of the month of July, 2011. • Clarity Mind Spa will gain new clientele • Mental health professionals will refer their patients • Clarity Mind Spa will pump up its local reputation at an affordable price.