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Our Changing World

Our Changing World. James Garrow Philadelphia Department of Public Health. except. Okay Jim, now you've lost me. Are things changing, or not?. can't complain about: disasters people media. disasters = people = social media.

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Our Changing World

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  1. Our Changing World • James Garrow • Philadelphia Department of Public Health

  2. except

  3. Okay Jim, now you've lost me. Are things changing, or not?

  4. can't complain about: • disasters • people • media

  5. disasters = people = social media

  6. 56% of Americans have a profile on a social media network • 22% of Americans use social networking sites "several" times per day • 53% of Americans over 65 use the internet • The average Facebook user spends more than 400 minutes per month on the site • Twitter users post more than 175 million tweets per day • More than 24 hours of video is uploaded to YouTube every 24 seconds

  7. businessinsider.com

  8. media and social media

  9. media and social media

  10. i offer no answers, only interesting anecdotes

  11. public health

  12. First Pandemic of the 21st Century • CDC really began experimenting • Masking videos • Twitter accounts • Facebook Pages • Push for states and locals to use

  13. The Blog Post • CDC blog post on "zombie preparedness" • One million page views in four days • More than $3M in earned media coverage • Cost? What cost? $87

  14. emergency management

  15. Craig Fugate • Survivors not victims • HUGE proponent of social media use • San Bruno explosion and fire

  16. LAFD • Rotating PIOs monitor social media • Posts all calls that affect the public (road closures, etc. • Manage two accounts on Twitter, @LAFD and @LAFDtalk

  17. Shadow LakeWildland Fire • 2011 wildland fire in Oregon • Federal IMT team assigned • PIO utilized volunteer VOST team to monitor social media • VOST team identified concerned citizen, forwarded to PIO

  18. regular citizens

  19. Haitian Earthquake • 7.0 magnitude • Massive infrastructure damage • Extreme lack of immediate help • Haitians utilized social media to locate and request help • Large scale citizen "crisismapping" effort

  20. JoplinTornadoInfo • EF-5 tornado struck Joplin, MO • Nearby citizens set up JoplinTornadoInfo Facebook page to coordinate information • City of Joplin utilized private Page to distribute official messages

  21. for more info: @jgarrow about.me/jgarrow

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