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Renjith Krishnan

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Renjith Krishnan. Target Market. Marketing Unit. jscreationzs. What is a Target Market?. Target Market - A specific group of consumers at which a company aims its products and services. jscreationzs. Target Market AKA M arket S egmentation. Why is determining a Target Market

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  1. Renjith Krishnan

  2. Target Market Marketing Unit jscreationzs

  3. What is a Target Market?

  4. Target Market - A specific group of consumers at which a company aims its products and services jscreationzs

  5. Target Market AKAMarket Segmentation

  6. Why is determining a Target Market Important ?

  7. The better a company is at identifying their potential consumers; the more successful they will be in delivering products and services that are in demand jscreationzs

  8. Your target consumers are those who are most likely to buy from you Jcreationzs

  9. Focusing on a target market makes it easier to develop products people want Renjjith Krishnan

  10. Who is the Target Market ?

  11. Photostock

  12. Tina Phillips

  13. Andy Newson

  14. Louise

  15. Ambro

  16. Dan

  17. Photostock

  18. Photostock

  19. Ambro

  20. Ambro

  21. Getideka

  22. Photostock

  23. Photostock

  24. Louisa Stokes

  25. Photostock

  26. Photostock

  27. Photostock

  28. Photostock

  29. Photostock

  30. Photostock

  31. Photostock

  32. How do you determine who your target market is?

  33. Ask these questions …

  34. Is your product international, national, or local in scope? Photostock

  35. Are your target consumers male or female?

  36. How old are they? Photostock

  37. Are you target consumers single, married, or divorced ? Salvatore vuono

  38. What level of education has your target consumers completed: high school, college, or university? jscreationzs

  39. Where do they live?

  40. Is geography a limiting factor for any reason?

  41. What do they do for a living?

  42. How much money do they make? This is most significant if you're selling relatively expensive or luxury items. Scott Chan

  43. What is there lifestyle like: conservative, exciting, trendy, economical?

  44. Are your target consumers easily led or opinionated?

  45. What are your target consumers activities and interests: sports, physical fitness, shopping, books?

  46. What other aspects of their lives matter?

  47. What are the three basic reasons people buy things ?

  48. To satisfy basic needs Lugi dainami Gt Pann Jetkasettakorn

  49. To solve problems Filomena Scalise Renjjith Krishnan

  50. To make themselves feel good