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Microsoft Partner Network. Renata Bignardi Partner Programs Manager 4 februari 2010. Even terug in de tijd!. Waarom veranderen van MSPP naar MPN?. Partner branding to customers Partner qualifications Partner differentiation Partner identification to customers by platform
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Microsoft Partner Network • Renata Bignardi • Partner Programs Manager • 4februari 2010
Waarom veranderen van MSPP naar MPN? • Partner branding to customers • Partner qualifications • Partner differentiation • Partner identification to customers by platform • MS ability to identify qualified Partners • Better serve the needs of the Business Group • Issues Addressing five key concerns to fix pain points across Customers and Partnter PROBLEM BRANDCREDIBILITY PARTNER DIFFERENTIATION LACK OF AGILITY MISALIGNMENT IMPACT RESULT COMPLEXITY
Visie van MPN • Onzevisieachter het Microsoft Partner Network is eenvoudig. Het is onsdoelom u te helpen • Nieuwekansen te grijpen door uwcapaciteitentevergroten • Uwklantenbeter van dienst te zijn door uw expertise tevergroten • Betersamen te werken met ons en uwcollega Microsoft partners
Watwistenwij op 13 juli 2009 Customer Facing Network Microsoft investment balanced by Partner commitment/performance Partner Identification 1 2 3 Competency Based Levels • Managed/PSP Integrated • High bar to entry maintained for each Competency • High value to Partner Branding Concept MSPP FY08:16k 10,000 Partners Gold MSPP FY08:19k 30,000 Partners • Opportunity based management • Rebates and incentives aligned Silver Badge Concept MSPP FY08:150k 200,000 Partners • Entry level point for Competencies • Enables on boarding in new practice areas for existing Partners • Benefits include software and telephone support MicrosoftAction Pack Competency Entry Point Registered Partners 850,000 Partners • Breadth space for lighter touch engagement • Badge and benefit opportunities Healthcare Education WebSpark BizSpark Partner Network Partner Network Connected to Microsoft Connected to Microsoft
Persoonlijke benadering How to contact us? Questions? Chat with me Partner Portal
De 1e echter verandering van MPN – CSAT! De Customer Satisfaction (CSAT) Survey geeft Microsoft partners toegang tot marktinformatie door het frequent meten van klanttevredenheid en de loyaliteit van hunklanten. De CSAT tool is een gratis online survey, in samenwerking met TNS (derdepartij) in opdracht van Microsoft
MPN Partner Ecosysteem Recruitment and Connection Adoption and Growth Awareness and Influence MPN Members & MPN Subscribers MPN “Competency” Partners Community Goal: bring together “like” partners and individuals around products, technology or business model for education and exchange of ideas Unstructured Community Structured Community Gives/Gets: xxx Gives/Gets: partner provides simple profile to gain access to the community where they will have access to resources, Microsoft, and other partners Examples: Facebook, LinkedIn Examples: QuickStarts, Structured Communities
Watvoegtwaarde toe binnenhet Microsoft Partner Network • What relationship is best for me? Subscriber “I enjoy the support of the Microsoft Partner Network, which helps me develop my business and see opportunities.” Competency Partner “I can strengthen my expertise and demonstrate my company’s strengths to customers through commitment within the Microsoft Partner Network.” “I demonstrate my capabilities for small companies.” Advanced Competency Partner “I am recognized by the Microsoft Partner Network for offering ‘best-in-class’ solutions and undergoing a rigorous and auditable approval process customers value.” Community and Quick Starts “I have access to industry, technology and business model information, and through a structured peer network, I connect with Microsoft and other business partners.”
Oktober 2010 is eencruciale MPN transitie Partner Level Of Effort to Comply • Points Retired • Levels Retired • New Brand Architecture • New Benefits • 23 Competencies Launched • 2 Net New Competencies • Exam Retirement Enforced • CSAT For Gold • 3 Core IO Competencies Oct 2010 Nov 2009 May 2010
Mei 2010 veranderingen: 23 “Standaard” Competencies krijgenExamenveranderingen June 2009 Launch Nov 2009 Launch May 2010 Launch Oct 2010 Launch * Net New competencies
28 “Advanced” Competencies Oktober 2010 Oct 2010 Launch *Net new competencies **ISV competency to be evolved in FY11
Transitie overview naar het Microsoft Partner Network The Roadmap for Partners
Wat nu? • Zorgdat je goedgeprofileerdstaatbinnen het Microsoft Partner Membership Center • Weetgoed hoe je NU in het programmastaat en wat je hebt • Kijknaarwelkerelatie je zouwillenhebben en/of behouden • Lees de communicatievanuit Corp maarvooral de communicatie van Microsoft Nederland • Kijkgoednaar de persoonlijke e-mail die julliekantopkomt • Als je vragenhebt…..wachtniet en stelze!