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E-COMMERCE IN CHINA

This report by Stacy Lee from Beijing University of Technology explores the rapid development of e-commerce in China. It discusses the history of internet usage, the advent of electronic commerce, and the current applications within the country. The report highlights the strengths of the Chinese e-commerce market, such as a massive consumer base and government support, alongside its weaknesses, including issues with credit, counterfeit products, and insufficient legislation. The future of e-commerce in China is promising with anticipated legislative improvements and advanced online services.

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E-COMMERCE IN CHINA

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  1. E-COMMERCE IN CHINA Prepared by: Stacy Lee 李晓倩 Beijing University of Technology

  2. INTRODUCTION • Development of Internet & e-commerce • EC applications in China • Strengths • Weaknesses • Future

  3. Development of Internet in China • 1987: 1st email • 1994: allowed to enter Internet • 1995: Chinese people began to use Internet • 2007: Internet users: 137 million Computers: 59.4 million Chinese websites: 849 thousand

  4. Development of EC in China • 1990s: adoption of EDI • 1998: the 1st online sale • 1999-2001: infant stage • After 2005: robust development

  5. CHINA

  6. Beijing

  7. Shanghai

  8. Chongqing

  9. Shenzhen

  10. Hong Kong

  11. Taipei

  12. EC Applications in China • Payment & Transport Methods • Types of EC Products & Services • Mobile EC

  13. Payment & Transport Methods -Common Payment Methods: Cash on delivery Remittance from post office Bank payment Visa card -Transport Methods Rely on official agencies A person will send your products home Back

  14. Types of EC Products & Services • Products: books, music and video products, gifts and toys, telecom products, sporting goods, office supplies, apparel, & cosmetics. consumer electronics, food & health products.

  15. Types of EC Products & Services • Services: -Online traveling services -Employment placement & job market -Real estate, insurance & stock trading online -Banking & personal finance online -Online delivery of digital products, entertainment, & media -E-knowledge -Online intermediary agency -E-government Back

  16. Mobile EC • Cell phones development -455 million people own at least one cell phone -97.8% of people live in cities have at least on cell phone • Cell phones EC - Download digital products - Order useful messages - Charged from cell phone fees

  17. STRENGTHS • Huge market • Government: open minded • Chinese people: willing to learn • Win-win

  18. WEAKNESSES • Lack of credit • Fake products • Lack of legislation • Piracy

  19. FUTURE • Complete the legislation • Complete online services • E-Government

  20. QUESTIONS?

  21. THANK YOU!谢谢！ Welcome to China~ 中国欢迎您~

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