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Translating KM for the Real World

Discover how to effectively translate Knowledge Management principles into actionable strategies that align with organizational values and achieve results in the military context. Learn to communicate complex concepts in plain language and tailor solutions for maximum impact.

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Translating KM for the Real World

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  1. Translating KM for the Real World Neil Olonoff KM Lead, US Army G-4 (Logistics)

  2. Why translate KM? KM is obscure • At first glance KM concepts are either mystifying or obvious KM is a means, rather than an end • Managers don’t care about KM – they care about value and results KM is a broad set of principles and tools • Must be tailored for a specific workplace.

  3. Real World KM is Practical and Effective Practical & Effective • Programs, not principles • Locally Relevant • Achievable short term and long term • Affordable • Synergistic

  4. Real World KM is Easily Communicated Easily Communicated • Plain English • Coherent Story • Self-evident value proposition

  5. Framing the Value Proposition Find your Bottom Line • The burning platform issue of your organization Frame your Solutions • Identify KM solutions that speak to your issues • Describe solutions in terms your organization’s values, not “KM principles” Package and Brand the “Product Constellation” • Link solutions as a series of interlocking sub-programs

  6. Telling and Selling a Coherent Story Framing • Frame in terms of your organizational bottom-line values Packaging • Integrated, Phased Selling • Build out from early success • Tell your story in plain English

  7. “G-4 Staffers Need to Know” Practical, Relevant and Achievable • Consists of 7 Interlocking Related Programs • All are directly relevant to G-4 business values • All are achievable and affordable • They interlock for synergy Phased approach • “Existing” and “planned” programs

  8. Translate KM into your Organization’s Language Easily Communicated • Translated into familiar military language … “Need to Know,” “Situational Awareness” and “Approved Guidance” • Coherent story • Self-evident value proposition No KM terminology • Nests “collaboration” and “communities” at a lower level where the concept and value are self explanatory

  9. Questions Neil Olonoff KM Lead, US Army G-4 (Logistics)

  10. Buzz Session

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