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"Tips and Tricks for Effective Social Media Marketing"

An expert social media marketing company Orange County, CA. Boost online presence of your brand with Dharne a social media marketing company in California

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"Tips and Tricks for Effective Social Media Marketing"

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  1. Tips and Tricks for Effective Social Media Marketing By an Expert Social Media Marketing Company

  2. Why should a business invest in Social Media Marketing? • Like it or not, today your customers are online. • 81% consumers are influenced by friends on social media to make a purchase. • Competitors will swoop in on your customers if you are not online. • Expand your reach. • Drive qualified traffic. • Increased brand authority and brand association. • Amass data for insightful business decisions.

  3. Tricks to be successful on Facebook • It is an ideal platform to humanize your brand. • Schedule your posts when your target audience is most active online • Be proactive to address negative comments and delete offensive posts etc. • Avoid grammatical and spelling errors. • Ensure your facts are from credible sources.

  4. Expert Tips to be successful on Facebook • Facebook has algorithms to detect spam so be tactful with your posts. • Never make the blunder to let your audience feel that they have been forgotten.  • More than three posts a day on Facebook tend to annoy consumers. • Post from Facebook itself rather than depending on tools for better results.

  5. Tricks to be successful on Twitter • Be concise yet informative in your tweets within the limit of 140 characters. • Respond swiftly else you may end up going viral for all the wrong reasons. • Updated profile creates a good first impression and adds credibility to the brand.

  6. Expert Tips to be successful on Twitter • It is crucial for the image of your brand – please don’t spam. • Add a period before the username to expand the reach of your tweets. • Use #hashtags to expand your reach to a wider audience.  • Shorten your links when you tweet.

  7. Tricks to be successful on Google+ • Google+ community has a tendency to respond better to images. • Comparatively easier to find, engage and build relationships with influencers. • Don’t be afraid to share your Google+ page on other social media platforms. • Format posts to draw attention of users and give your posts a professional touch.

  8. Expert Tips to be successful on Google+ • Create circles of influencers, post rich content and share helpful updates. • Append + brand/person name in search bar to find other Google+ pages. • Schedule posts using Chrome extension Do-share or 3rd party tools e.g. Buffer etc.

  9. Tricks to be successful on LinkedIn • Complete your profile and company page information honestly. • Follow competitors to keep track of their updates. • Participate in Groups to build authority.

  10. Expert Tips to be successful on LinkedIn • Personalize your interactions rather than sharing updates addressed to all. • Use recommendations to show off your expertise – but don’t overdo it. • Content shared has direct implication on your professional attitude and reputation.

  11. Tricks to be successful on YouTube • Link your Google+ brand page to the YouTube account of your brand. • Use instructional videos, guides and how-to videos enhance engagement.

  12. Expert Tips to be successful on YouTube • Moderate videos which have comments enabled in them to eliminate spam. • Ensure a consistent brand voice across all your comments to foster credibility. • Advertisements can be a source of income however it hinders user experience. • Enter maximum possible information to boost visibility of your video while uploading.

  13. Dharne – Your Expert Social Media Marketing Company Orange County, CA • At Dharne we breathe life into your social media marketing campaigns. • Leverage our domain expertise to get scalable solutions for your business. 19200 Von Karman, Suite 600 Irvine, CA 92612 Phone: (877) 932-0888 Fax: (714) 259-0481

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