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Draft Market Study and Strategy Report

This report, prepared by James Freas, Regional Planner at the Metropolitan Area Planning Council, presents key findings and recommendations for revitalizing Downtown Stoughton. The study focuses on opportunities for development, demographics analysis, retail market potential, and strategies for public-private partnerships and regulatory measures to encourage investment. It also addresses traffic congestion issues and projects population and housing changes.

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Draft Market Study and Strategy Report

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  1. Draft Market Study and Strategy Report James Freas, Regional Planner, Metropolitan Area Planning Council June 23, 2011

  2. MetroFuture & South Coast Rail Plan

  3. Downtown Stoughton Vision, 2010 Brock Street Water Street T Route 138 Perry Street Park Street Summer Street Wyman Street Canton Street Porter Street Washington Street Pearl Street

  4. Major Findings & Recommendations • There is Opportunity in Downtown Stoughton • Demographics are Destiny (Density & Walkability) • Defining the Retail Market • Revitalization Through Public / Private Partnership • Regulate to Encourage Investment • Traffic Congestion

  5. Opportunity in Downtown Stoughton

  6. Demographics are Destiny Projected Percent Change in Population by Age 2010-2020

  7. Demographics are Destiny

  8. Demographics are Destiny Percent Increase in Housing, 2000 to 2010

  9. Demographics are Destiny 100 Units

  10. Defining the Retail Market .5 mile 1 mile 3 miles

  11. Defining the Retail Market 50,000 Square Feet

  12. Public / Private Partnership

  13. Regulate to Encourage Investment Residential Residential Residential Retail 40% 10%

  14. Traffic Congestion

  15. Questions

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