140 likes | 379 Vues
www.derby.ac.uk/dbs. Derby Business School. Education with the personal touch. Delivering Winning Projects – Session 3 Projects and Strategy. Introduction. The Organisational Ideal for ‘Strategy’ Clear organisation direction Understood by everyone Everything purposeful
E N D
www.derby.ac.uk/dbs Derby Business School www.derby.ac.uk/dbs
Education with the personal touch Delivering Winning Projects – Session 3 Projects and Strategy www.derby.ac.uk/dbs
Introduction The Organisational Ideal for ‘Strategy’ • Clear organisation direction • Understood by everyone • Everything purposeful • Demonstrable link between activities • Everyone connected • Conversion of strategic objectives through operational ventures • Requires active participation by project managers
Strategy and Projects “The organisation that attempts a narrow mission, will outperform one that attempts a wider mission” • Focus • Strategy process • Vision – where the organisation is going • Mission statement – expression of vision • Current capabilities • Analysis of threats and opportunities • Strategy • Traditional approach – top down • World class – 360 degree strategic approach
Developing the Strategy ‘Get the thinking right first. The rest is detail.’ Project: Launching a product • Inherent complexity • Technical challenges • Customer buying patterns and usage • Managing stakeholders a significant PM role • Sense making of the complexity is vital • without this process project activities may be too difficult