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World Wildlife Fund

Toni Christopher. World Wildlife Fund. Conservationist organization Created in 1961 in Europe 100 countries 1.2 million U.S. members, 5 million global. History. “to preserve the diversity and abundance of life on Earth and the health of ecological systems” – worldwildlife.org Four ways:

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World Wildlife Fund

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  1. Toni Christopher World Wildlife Fund

  2. Conservationist organization Created in 1961 in Europe 100 countries 1.2 million U.S. members, 5 million global History

  3. “to preserve the diversity and abundance of life on Earth and the health of ecological systems” – worldwildlife.org • Four ways: • Protecting natural areas and populations of both plants and animals • Supporting sustainable ways to use renewable natural resources • Supporting efficient use of resources and energy • Supporting efforts to minimize pollution • Conserve 19 primary natural places and change global market to protect nature’s future by 2020 WWF’s Mission

  4. Protect non-charismatic megafauna species through the protection of charismatic megafauna Umbrella effect: by protecting a well-known and popular species and its habitat, the lesser known species in that habitat are also protected. How

  5. 19 Places to be protected • Amazon • Amur-Heilong • Arctic • Borneo and Sumatra • Chihuahuan Desert • Coastal East Africa • Congo Basin • Coral Triangle • Eastern Himalayas • Galapagos • Gulf of California • Madagascar • Mekong • Mesoamerican Reef • Namibia • Northern Great Plains • U.S. Southeast Rivers and Streams • Southern Chile • Yangtze

  6. Donations only; prefer $10/mo 6 issue newsletter FOCUS free signup with donation Thank you gift choice Wildlife alerts on endangered species, membership card, etc Membership info

  7. Cool Wild Fauna

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