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Arts Summit: Reflecting on Progress, Envisioning the Future

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  1. August 2015 ARTS SUMMIT

  2. How far have we come? Where are we going?

  3. How far have we come? Over the last 18 months • Established governance • Developed 5 year Strategic Plan • Participated as leads in several trans-disciplinary initiatives • Maintained programming 3

  4. How far have we come? Over the last 18 months • Hired new staff • Established new independent systems, protocols, and procedures for administration • New community partnerships 4

  5. How far have we come? Increase audience through • Redefining partnerships with community media outlets • Redefining relationship with arts audience • Redefining collaboration with community sponsors and partners 5

  6. Where are we going? New initiatives • Working with University Communications and other campus partners to increase visibility of the arts, streamline access to arts departments through website, and raise arts engagement across campus • Oversight of arts galleries • Partnership with FPM on campus public art • Facilitating discussions on arts admissions and recruitment • Curricular Management and Support 6

  7. Curriculum & Research

  8. Curriculum & Research Focus in 2014-15 • Connect on campus • Connect nationally 8

  9. Curriculum & Research • A2RU: Alliance for the Arts at Research Universities • University of Michigan ArtsEngine Mellon research project 9

  10. Curriculum & Research Identified Needs • Interdisciplinary courses and programs supported by the Arts Institute • A platform for a discussion about admissions and enrollment • Broker opportunities for new interdisciplinary projects 10

  11. Curriculum & Research What have we done? • Academic Affairs Committee • Course Subject Listing proposal • Arts Summits 2014 & 2015 11

  12. Curriculum & Research Programs • Interdisciplinary Arts Residency Program • Emily Lewis, Program Coordinator • 2010-2015: 165 students, 49 guest artists, over 11,000 event attendance • Call for 2016-17 residencies – SeptemberDeadline for proposals – November 2, 2015 12

  13. Curriculum & Research Programs • The Studio – Creative Arts & Design Residential Learning Community • John Hitchcock, Faculty Director Marina Kelly, Program Coordinator • Fourth year in Sellery Hall • 64 freshmen, including incoming First Wave cohort • Fall Studio seminar “Mapping Your Creative Practice” 13

  14. Curriculum & Research Programs Communicating Science • Working group • Division of Continuing Studies • School of Veterinary Medicine • School of Medicine and Public Health • Department of Life Sciences Communication • WISCIENCE • Morgridge Institute for Research • 2 fall courses through Division of Continuing Studies 14

  15. Curriculum & Research Programs • Arts Awards • Over $85,000 awarded in 2015 to faculty and students • Ad hoc review committee to streamline process • Call for applications – SeptemberDeadline for applications – November 2, 2015 15

  16. External Relations

  17. External Relations Communication & Outreach Focus Areas • Arts on Campus: Voice of the Arts on Campus arts.wisc.edu • Audience Development • External Relations Resources • Programs & Festivals 17

  18. External Relations • Outreach Programs & Festivals • Wisconsin Film Festival | April 14-21, 2016 • Coordinator: Ben Reiser • Madison Early Music Festival | July 9-16, 2016 • Coordinator: Sarah Marty • Interdisciplinary Arts Residency Program (Public) • Coordinator: Emily Lewis • Arts Outreach (Music Ensembles) Transition • Coordinator: School of Music • Shakespeare in Wisconsin 2016 | October 2016 • UW Madison Libraries, Chazen, UW Arts Units, Community 18

  19. External Relations • The Voice of the Arts on Campus • arts.wisc.edu – the portal to all things ART at UW-Madison • E-newsletters • Social Media • Collateral- postcards, signage 19

  20. External Relations • Audience Development • Strengthening relationships with your audience • Campus Arts Card: Student, Faculty, Staff & Affiliates • Broker partnerships • Promotion • Providing cards to Studio residents & Partners in Giving • Marketing/Promotion • Augmenting your department efforts • Working with Campus & Visitor Relations to provide Gallery Guides, Maintaining Production & Event Calendar, Signage • Arts on Campus Ticketing Partnership • Mallory Murphy | Director of Patron Services • Ben Young | Vilas Box Office Associate • Lisa Spierer | Technical Support • Staci Francis | Administrative & Accounting Support 20

  21. External Relations Arts on Campus: Resources Marketing Graphic Design Branding Copywriting Photography Videography Event Planning & Management Social Media Coordination Equipment Rental Venue Coordination Parking & Transportation Advocacy Administrative Support Poster Distribution 21

  22. External Relations Arts on Campus Resource Staff Allen Ebert | Arts Resource Coordinator Heather Owens | Audience Development & Communications Specialist Kate Lochner | Digital Marketing Specialist Mallory Murphy | Director of Patron Services TBD | Sr. Graphic Designer Tim Hamilton | Web Developer Aaron Granat | Videographer Aliza Rand | Photographer Natalie Galles | Administrative Assistant (Student) Recent Freelance Artists Carol Shufro | Graphic Design Sierra Lauren Korthof | Graphic Design Taylar Barrington | Graphic Design Elizabeth Wadium| Videographer Clint Thayer (Focal Flame) | Photographer 22

  23. How far have we come? Where are we going? 23

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