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CREATING VALUE CHAIN IN TECHNICAL TEXTILES

CREATING VALUE CHAIN IN TECHNICAL TEXTILES. ANUPAM DIKSHIT COO – PROJECTS S. KUMARS NATIONWIDE LTD 25 TH AUGUST 2011. WHAT IS TECHNICAL TEXTILES. Any textiles where function comes first and only then criteria like price and usually not aesthetics

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CREATING VALUE CHAIN IN TECHNICAL TEXTILES

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  1. CREATING VALUE CHAIN IN TECHNICAL TEXTILES ANUPAM DIKSHIT COO – PROJECTS S. KUMARS NATIONWIDE LTD 25TH AUGUST 2011

  2. WHAT IS TECHNICAL TEXTILES • Any textiles where function comes first and only then criteria like price and usually not aesthetics • Used by other industries for their specific physical and functional properties their end products • Not fashion oriented and not seasonal

  3. FORMS • Fibres (such as for plastic or cement reinforcement) • Yarn type products (such as sewing thread or ropes) • Non-wovens (ex staple fibre or ex chips) • Non-spun products (such as wadding or filters) • Fabrics (woven, knitted, braided, stitch-bonded or other) • Garments (fire retardant, bullet proof vest) • Made-up products (tarpaulins for trucks, filters, tents and temporary buildings)

  4. SECTORS

  5. WORLD SECTOR-WISE SHARE Total US$ 127 bn 2010

  6. INDIA SECTOR-WISE SHARE Total US$ 12 bn

  7. GROWTH OF TEXTILES World Total

  8. GLOBAL BREAK-UP

  9. FIBRE BASES

  10. RAW MATERIALS

  11. TECHNOLOGIES • Fabrics – Woven, Warp-Knit, Weft-Knit • Non-Wovens • Stitchbonding – Bi-Axial, Multi-Axial • Laminations – Film, Fabric, Membrane, Leather or Non-Woven • Composites of above

  12. NON-WOVENS GROWTH VALUE

  13. NON-WOVENS ASIA QUANTITY

  14. TRENDS • TT will continue to grow world-wide • Asia will become the major global player • India is yet at an emerging state in TT • Major growth technologies are : • Non-Wovens • Reinforced Hi-Performance Composites • Geotextiles • Filteration • Functional Garments – FR, Hi-Vis, Sports, Extreme Weather, Bullet-Proof….

  15. SECTOR SELECTION

  16. POTENTIAL SECTORS • Geotech • Medtech – Non-Woven • Mobiltech • Protech

  17. GEOTECH (GT)

  18. GT NORMS

  19. GT SEGMENTS

  20. GT DEMAND EXP YR 2013

  21. INDIA GROWTH DRIVERS

  22. CONCLUSIONS GT • Consumption will continue to be dominated by Govt or Govt backed contractors • Lack of norms leading to subjectivity • Absence of regulation for usage, as against US, EU, Japan & even China • Co-operation required by user ministries • Intl market restricted by entry barriers - high quality norms, tender based buying & long-term guarantees & maintenance contracts - so focus on domestic & maybe near abroad

  23. MEDTECH (MT) • Products can be segmented by : • Application • Hygiene & Personal Care (Non-Sterile) • Surgical & Medical Applications (Sterile) • Technology • Carded/Spunlaced Cotton Wool – cotton balls, dental buds, make-up pads, wound dressing etc • Spunmelt Non-Woven – medical gowns, masks etc • Spunlaced Non-Woven – wipes, dressings etc • Woven – gowns, drapes, gauze etc

  24. TYPES OF NON-WOVEN

  25. GROWTH IN SPUNMELT IN K.TONS

  26. NON WOVEN MARKETS

  27. PRODUCTS MT

  28. INDIA MARKET

  29. CONCLUSIONS MT • High entry barrier due to heavy Capital Exp • High rate of technology upgradation requires quick repeat capital investments • High volume machinery requires steady market, usually a JV with an MNC user • Very high quality standards, esp for sterile goods with intl agency approvals • Very few high quality machinery makers • Limited no. of raw-mat. makers • More margin finished goods than in r/m

  30. MOBILTECH (MbT) • Applications in cars, bikes, trucks, buses, trains, metros, planes, ships …… any tptn device • Components – abt 30 kg per car : • In-cabin - upholstery, door panels, carpets, headliner, seatbelt, airbags …… • Outside – hood acoustic liner, filters, tyre cords, wheel-arch liner, trunk liner, under shield, cable wrappers …… • Products – • Non-woven acoustic liner, carpets, headliners • Decorative woven fire retardant interior fabrics • Nylon/ Polyester tyre cord • High tenacity polyester narrow width seat belts

  31. PRODUCTS

  32. INDIA VEHICLE MARKET

  33. AIRBAGS

  34. MADE-UP AIRBAG

  35. GROWTH OF AIRBAGS

  36. TYRE CORD

  37. SEATBELTS

  38. CONCLUSIONS MbT • Though some sectors have good potential and synergy like interior fabrics, liners & seat-belt sectors like tyre cord & airbags were low • There is more potential in made-up product than in only the component • Component market is dominated with SME sector which is difficult to compete on price • Front end tie-up with auto industry critical • Slowdown expected in auto industry both domestic & exports esp high end cars • Market can grow exponentially with changes in regulations for FR fabric, airbags, rear seatbelt

  39. PROTECH (PT) • Covers all types of protective clothing ranging from high quality industrial work-wear to high performance products like bullet-proof vests, high altitude clothing etc • Made from standard fibres/blends or from specialized technical fibres like high tenacity fine denier filament, aramides, carbon etc • Covered by very high performance standards under harsh usage conditions • One of the largest users are defense forces followed by hazardous industries

  40. CHIEF FUNCTIONS • Foul Weather Protection • High Visibility • Fire Retardant • Anti Static • High Altitude Clothing • Nuclear Biological Chemical (NBC) Protection • Dust Protection • Slash Protection • Bullet Proof Vests

  41. WORLD MARKET

  42. WORLD MKT SEGMENTS

  43. INDIA MKT SEGMENTS

  44. PRODUCTS

  45. PRODUCTS

  46. USES IN DEFENCE • The biggest user of Protech is defence forces – military, para-military, police & fire brigade • Products include : • Uniforms • Foul Weather Clothing (FWC) incl Extreme Cold Climate Clothing (ECC) • Ballistic protection – vehicles & personnel • Fire Proof/Retardant clothing • Nuclear-Biological-Chemical protection suits • Multi-Spectral Camouflage – objects & personnel • Parachute fabrics & cords • Tents, Sleeping bags & Packs

  47. USES IN INDIAN INDUSTRY • Currently Protech is an under-developed market in industry due to low regulation, missing norms and even lesser implementation • This is changing with world-class cos & multi- national cos setting intlstds for worker safety • SME sector virtual non-users of Protech • Pressure from workers & customer compliance has a major role in pushing for Protech • Higher quality workforce require better uniforms • FWC for outdoor workers potentially a huge mkt • Both purchase & rental model exist but latter is a new development in India

  48. CONCLUSIONS PT • Defence forces will continue to dominate the Indian market in the near future • Extensive refurbishment of defence forces underway providing much needed protection to personnel & market for high qlty products • Better norms reqd to avoid only L1 purchasing • Significant import substitution possible • Industry usage is increasing but can grow faster with adoption of world class stds • Barriers in access to special fibres/technology exist so JV with suppliers critical

  49. RECOMMENDATIONS • Raw Materials : Encourage dev of high-grade fibre, yarn & rolled-goods capacities • Policy Changes : Must make usage compulsory over a defined time. Multi-ministry Empowered Group (EG) must be set-up to recommend policy changes • Education : Centres of Excellence (COE) need to be further strengthened to encourage training at supervisor & worker level. • Standards : Efforts to establish clearer stds & testing meths of intl level have to be strengthened. • Funding : Competition from US, EU & China, where cost of funds is 3% to 5%, TUF benefit inadequate. Increase subvention, for limited period of 5 yrs, to at least 10% to encourage investments

  50. THANK YOU

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