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Podcasting the details of your products/ services would be advantageous, transcription of those podcasts makes it to be easily founded while searching in the web.
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What is a podcast and what are its benefits A podcast is an audio file that is broadcasted through internet and stored in a server belonging to producers of the audio file, you can subscribe for podcast feed so that the file gets downloaded automatically through your podcast feed software or can get it to notify you .
Reach a new audience • People like to receive promotion through video, but wide audience can be reached through various media like audio. • Video podcasting requires user full attention but they can listen to an audio podcast while doing other work like driving.
Build a relationship with your listeners • You can name your company/website in your podcast and its of the way to expose your logo. • Podcasts are only received by those who are interested in the subject you are going broadcast, so that it reaches the right audience always.
Providing unique and useful information would highlight your proficiency and people would believe you in the future.Record seminars and conferences so that those people who wasn’t present in the presentation can listen. Highlight your authority
Increase advertising potential and Respond to customer feedback. Podcast usually gets popular, after that you can begin selling your advertising slots. Podcast can be used to attend any customer questions or their response you’ve received.
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