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Welcome to class of International Management Dr. Satyendra Singh Professor, Marketing and International Business University of Winnipeg Canada s.singh@uwinnipeg.ca http://abem.uwinnipeg.ca www.abem.ca/conference. Globalization. Principles of Business. A National perspective
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Welcome to class of International ManagementDr. Satyendra SinghProfessor, Marketing and International BusinessUniversity of WinnipegCanadas.singh@uwinnipeg.cahttp://abem.uwinnipeg.cawww.abem.ca/conference
Principles of Business • A National perspective • A Global perspective
Why Global Perspective? • 10 years from now, will the overall impact of foreign trade or investment have ↑ or ↓ in my country? • What am I doing to prepare myself and my constituency?
What is Global Perspective? • A State of Mind • An entrepreneurial Process • A conscious effort to place one’s agenda into the proper global context
Matrix: What Do We Do? Internationalization Ongoing Multinational Mgmt SMEs ??? ??? MNEs ??? ??? SME= Small and medium sized enterprises, MNE=Multinational enterprises
Your Exposure to the World? Region # of Countries Which u have visited % Africa 54 ?? ??/54 North America and Caribbean 29 South America 12 W. Europe 27 E. Europe 19 Central Asia 17 Middle East 16 Asia Pacific 34 Total 206 ?? ??