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YOUR BUSINESS PROCESSES THE VG MODEL

THE INNOVATION JOURNEY PROCESS STAYING ON TRACK. YOUR BUSINESS PROCESSES THE VG MODEL. New ways of thinking Or re- discovery of an old way of thinking. LITERACY. NUMERACY. Skill with words argument narrative description. Skill with numbers formulations logic calculation.

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YOUR BUSINESS PROCESSES THE VG MODEL

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  1. THE INNOVATION JOURNEY PROCESSSTAYING ON TRACK YOUR BUSINESS PROCESSESTHE VG MODEL

  2. New ways of thinking Or re- discovery of an old way of thinking LITERACY NUMERACY Skill with words argument narrative description Skill with numbers formulations logic calculation xxxxERACY Skill with pictures projections graphics illustration

  3. OPERACY ORGANIGRAPHICS !? !? GRAPHICACY !? Non verbal territory Therefore wordless…..no label Edward de Bono Henry Mintzberg Bruce Archer

  4. ORGANIGRAPHICS= ORGANISATIONAL STRUCTURES Henry MintzbergHBR Sept 1999

  5. Crafting Strategy

  6. Wired in abilities

  7. LEFT BRAINRIGHT BRAIN Two fistfuls of porridge Steven Rose

  8. TABLE andCUBE Spatial imagination Spatial imagination

  9. IMAGINATION AND VISUALISATION Creativity is something to do with the IMAGINATION IMAGINATION sometimes operates in ways which are Spatial and geometric Part of that is to do with powers of VISUALISATION Of seeing things which do not yet exist Try the following exercise IF YOU FIND IT DIFFICULTTRY TO THINK ABOUT WHY YOU FIND IT DIFFICULT …

  10. clues Cast shadow Look for examples Pause to draw cube IMAGINATION NEEDS: PRECEDENTS AND PROMPTSSUPPORTING TOOLSFAMILIAR TECHNIQUES KNOW HOWSKILL at highest level 10,000 hours rehearsal

  11. PART 1 50 mins DESIGN THINKING VISUALISATION

  12. ACTIVE PARTICIPATION Your process Six roles Your life __________ VGM

  13. provisos  SAMPLE  demo of some elements of design thinking QUICK FIRE machine gun burst BE OPEN hold back critique:  trust the process TRAILER we won’t answer all your questions CAPTURE LATER  capture your thoughts tomorrow in notes to yourself for the future sessions HAND OUTS   allow time for re thinking after the workshop CULMULATIVE the value will be evident after all four sessions SEE HANDOUTS and TAKEAWAYS into other sessions>

  14. New ways of seeing Emergent ways of thinking

  15. Design Thinking Design Thinking: The Next Competitive Advantage Two fundamental kinds of thinking co-exist and often collide in business organizations: analytical thinking and design thinking. Both have their places, but as organizations grow, analytical thinking — which focuses on exploitation and refinement of the current state of knowledge — often crowds out design thinking, which pushes knowledge forward and creates new possibilities. To benefit from design thinking, a business needs to understand how analytical thinking and design thinking differ, why and how they come into conflict, and how to create an environment which encourages design thinking to flourish.

  16. KEY FACTORS Left brain and right brain Synergy- whole new mind MBA v MFA Open minded Visually led techniques Metaphorical thought ACTION then REFLECTION later

  17. YOURPROCESS Give a complete form to the idea Individual or general ?

  18. Your process Think of a project Think of its success Think about the process That made it successful Think of the stages you went through Think of the obstacles you overcame Think of the feelings you had NOW DRAW THAT PROCESS ON THE BACK OF NAPKIN

  19. Your process You may represent this OBJECTIVELY Like a Gant chart With all the parts in place With a timeline and measurables But the underlying question is WHAT DID IT FEEL LIKE? WHAT DID YOU EXPERIENCEAS A WHOLE? SUBJECTIVELY? PUT THAT ON THE BACK OF NAPKIN

  20. Back of A NAPKIN

  21. Your process VISUALISATION Your sketch drawings should show how the design/NPD process feels to you.Use metaphors and images. Discuss the images and metaphors within the group LOOK AT THE WHOLE ARRAY

  22. Multivariate displays See Edward Tufte

  23. ANALYTICALTHINKING Identify the fragments Analysis is not the same as Synthesis

  24. http://www.a361.org.uk/_wp_generated/wpc709b0b9_1b.jpg http://www.theplanningcommission.org/library/onlinelibrary/historic-area/historic-plans-and-maps/traffic-survey-report-and-limited-access-highway-plan/image.jpg/image_preview

  25. INTEGRATIVETHINKING See the system as a whole Seeing more than the parts

  26. SPEEDMPH 600 mph TRANSPORT GAP B Within city At 10 mph TRANSPORT GAP A Inter city At 200 mph 90 mph 50 mph 3 mph 2000 200 20 2 0 DISTANCEMILES TRANSPORT GAPS after Bouladon Hatched zone shows STRETCH of the Car To Journeys of both 100s of miles and fractions of mile In vehicles engineered to travel at 90 mph

  27. DESIGNTHINKING Give a complete form to the idea Offering complete tangible solutions

  28. http://www.path.berkeley.edu/PATH/Publications/Media/FactSheet/VPlatooning.pdfhttp://www.path.berkeley.edu/PATH/Publications/Media/FactSheet/VPlatooning.pdf

  29. METAPHORS The underpinning of creativity

  30. KEY POINTS You are allowed to choose WHAT YOU WANT TO REPRESENT You are allowed to take up any ONE of Many hundreds of existing TECHNIQUES OF REPRESENTATION You are permitted to invent a NEW TECHNIQUE OF REPRESENTATION This can stand in for that

  31. This stands in for that Abstracted 3d small scale picture Of large physical reality http://spacecollective.org/mslima/3220/Inuit-Wood-Maps

  32. Bi-Assocation .Koestler. THINK THROUGH METAPHORS This Could be That Creative PROCESS BUSINESS BIO MIMICRY BIOLOGY

  33. Bi-Assocation BIOMIMICRY Opera House

  34. Your real self as embodied in your Habits of consumption Measurables into body parts

  35. ROLES Give a complete form to the idea Relations between task and roles

  36. Integrative Thinking In your experience of NPD and the design process What are the SIX MAIN ROLES Which are crucial to the success of the project And to the business? Use the blank hexagon To indicate the roles

  37. Print this A3 x 30 Six roles The necessary roles

  38. Integrative Thinking Think of a SPECIFIC SUCCESS Focus on an actual PROJECT To fill in the ROLES Think of the contributions Of other PROFESSIONALS Think of the INTEGRATION of all views

  39. Six roles client family users suppliers architect builder planners ONE VERSION The necessary roles

  40. AN EXAMPLE SME -Colour coded Sales Branding Market Customer relations Management STRATEGY Operations R+D Design

  41. YOUR LIFE

  42. A life documented Your Life as a Masai Bracelet

  43. Global archetypes Information and decoration Function and appearance

  44. Your life If this is a MAP OF A LIFEWHAT IS THE MAP OF YOUR LIFE ?

  45. Life EXPERIENCE TIME KUDOS

  46. Professional ROLES Life EXPERIENCE Level of COMPETENCE SOCIAL STATUS

  47. YOUR LIFE As professional capabilities

  48. Make a visual representation of your recent professional work As if a Masai necklace Use the colour code if it fits Start with current project + strategy

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