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Explore HNW & UHNW households, growth in Asia private banking, critical success factors, global wealth shifts to Asia, and best practices to serve HNWI in Asia. Discover potential and opportunities in Asian markets like the Philippines. Source wealth data and key insights from reputable institutions.
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Private Banking in Asia and the Philippines 5 October 2012 InterContinental Manila
Where are the UHNW Households? Asia-Pacific became the largest home to HNWIs in 2011 (World Wealth Report 2012) Source: The New Normal for Asia, Wealth-X
Shift from Eurozone/US to Asia HNW household wealth in USD trillions
Growth in Asia Private BankingGrowth of HNW Household wealth (%)
Emerging Markets driving growth in Private Banking Global HNW House-hold Wealth
Private Banking Critical Success Factors • Open architecture • Broad products • Opens doors to complementary services (e.g. Cash Management, Trade Finance, Treasury, Investment Banking, Asset Management, Corporate Banking) • Diverse pool of specialists • Holistic advisory • Reputation / Integrity
Asia Private Banking Best Practices • Client-Advisor ratio • Client trust – Understanding the fragility of Client trust • Segmentation not only based on assets • Digital transformation: Access to information • Coordination across organizational boundaries • Product specialist pools supporting Private Banking Relationship Managers
Serving the HNWI in AsiaBest Practice / Current Models Standard Chartered CHF 988bn in AuM Credit Suisse
Development of Needs of HNW Clients across Asian countries * Philippines * Estimate of the Philippines’ standing
Economic Growth Increased Flow of Investments
Where are we?Ranked based on Potential / Opportunities • Hong Kong • Taiwan's relatively sophisticated economy and an accommodative competitive scene make it a strong target for expansion • Singaporehas developed a market for private wealth management, only narrowly missing out on second spot • South Korea • Malaysia's steps to liberalize its banking sector have made it more attractive • The Philippines has a good framework for private banks, if not the most attractive market at the present time • Thailandhas a decent framework for private banking, if low market stability • Indonesianeeds to address local bank profitability to move up the rankings • Chinafared well for a market that only recently embraced private banking, but would benefit from more certainty • India: there is much potential in the Indian market, but conditions are not yet ripe Source: Datamonitor 2012, Benchmarking Asia’s Wealth Markets
Economic Growth 2010-2050 Source: The Wealth Report 2012, Knight Frank Research and Citi Private Bank
Source: BSP Source: BSP
PH-LCY Bonds Bonds issued UITF / MF Source: asiabondsonline.adb.org
Summary • Growth is in Asia • Asian Private Banking model • Holistic approach • From the product-driven approach to financial advisory • Opportunities to support the growth of Private Banking in the Philippines