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Transforming Brochures: XSense360’s Interactive Video Experience

Discover XSense360, a groundbreaking printed brochure integrated with interactive digital content. This innovative medium not only showcases products but also captures potential clients' attention through engaging video pitches and animations. Featuring a seamless production process from script development to post-production, our team of skilled students produced visually stunning commercials within tight schedules. Feedback from our clients, including partners from Dubai, reinforced the video's effectiveness in creating a strong impression and generating interest. Experience the future of brochures today!

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Transforming Brochures: XSense360’s Interactive Video Experience

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Presentation Transcript

  1. Xsense 360

  2. Client & Product • 360 Media Europe Oy Xsense 360 -video brochure “XSense360 is a traditional printed brochure that has various interactive digital content built into it. “

  3. Video • Digital Pitching Video • “Ordering made easy” animation • First step – to determine what kind of videos are needed • Dialogue with the client => rewriting the script

  4. Production

  5. Pre-production Storyboards Locationscouting Casting Planning the VFX and animations With a smallcrew: Producer Director Cinematographer Editor/Animator

  6. SHOOTING THE COMMERCIAL • 3 Days, 4 differentlocations • Small crew of eightstudents • Crewdidextremelywell and wewereable to stay on schedule

  7. Post production • Editing, VFX, animations • Sending different versions to the client • Most problems occured when sending incomplete animations to the client • When the video got approved => Sound editing and color grading

  8. Result • Visually stylish videos that matched the clients needs… …after a lot of feedback and editing • Dialogue with the client should be improved Clients don’t necessarily understand the phases of producing a commercial video

  9. ”Our partners from Dubai like the video a lot and they would like to use it right away. You have done a great job. The most important thing is what kind of impression does the video give about us. Does it rise people interest of us. And that it has already done.” - Mikko Niemelä CEO 360Media Europe Oy

  10. Xsense360 • http://www.youtube.com/watch?v=07cD_wRYuK0 Ordering Made Easy • http://www.youtube.com/watch?v=RA8TVUWZfo8

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