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Diversity: Strengthening Outreach Efforts

Diversity: Strengthening Outreach Efforts. Bev Watford Associate Dean, Academic Affairs Director, Center for the Enhancement of Engineering Diversity. Some Generalizations. Most higher education institutions are similar within groups Public versus private Undergraduate, graduate

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Diversity: Strengthening Outreach Efforts

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  1. Diversity: Strengthening Outreach Efforts Bev Watford Associate Dean, Academic Affairs Director, Center for the Enhancement of Engineering Diversity

  2. Some Generalizations • Most higher education institutions are similar within groups • Public versus private • Undergraduate, graduate • Carnegie Classification • Location • Support Services • My institution is Virginia Tech NSF - Bev Watford

  3. General Remarks • We are committed to increasing diversity and achieving the educational benefits that result from diversity. • Key Activities that Contribute To Diversity • Federally Sponsored Projects • You must comply with the requirements for participation in federally sponsored programs that seek to promote diversity. • Do not impose limitations beyond those required by the federal grant. • Federal sponsoring agencies modified their requirements in response to legal changes. NSF - Bev Watford

  4. NSF Review Criterion • Broader Impacts • How well does the activity advance discovery andunderstanding while promoting teaching, training, andlearning? • How well does the proposed activity broaden the participation of underrepresented groups(e.g., gender, ethnicity, disability, geographic, etc.)? • To what extent will it enhance theinfrastructure for research and education, such as facilities, instrumentation, networks, and partnerships? • Will the results be disseminatedbroadly to enhance scientific and technological understanding? • What may be the benefitsof the proposed activity tosociety? NSF - Bev Watford

  5. Overview • Networking • To reach a diverse group of participants • Use existing sources of information • Use existing resources • Diversity depends on the subject area • Specific Actions • Step 1: Define diversity Race/ethnicity Sex Geographic Location Income More? • Step 2: Review existing sources and resources – find a contact person or persons • Step 3: Advertising, finding/generating the population you need • Target the population • Cast a wide net NSF - Bev Watford

  6. Contacts within Your State • K-12 Outreach (general) • National Middle School Association http://www.nmsa.org • Affiliates • Virginia Middle School Association http://vmsa.org • Virginia Department of Education • Educational Organizations in Virginia • Department for the Blind and Vision Impaired • Virginia Academy of Science • Virginia Association for Career and Technical Education • Virginia Association for the Gifted • Virginia Association for Elementary School (Secondary School) Principals • Virginia Association of Science Teachers • Virginia Council for Mathematics Supervision • Virginia Schools for the Deaf and Blind NSF - Bev Watford

  7. More… • CHROME • Cooperating Hampton Roads Organizations for Minorities in Engineering • SECME • RAPME • Richmond Area Program for Minorities in Engineering • Apple Ridge Farm • MESA • California, Maryland, others? NSF - Bev Watford

  8. Arkansas Department of Education - Arkansas Education Directoryhttp://arkansased.org/directory/education_directory_06-07.pdf • TABLE OF CONTENTS • State Board of Education.. 1 • Arkansas Department of Education .. 2 • Commissioner ... 2 • Deputy Commissioner..2 • Central Administration .. 2 • Communications...3 • Division of Academic Accountability . 3 • Special Assistant to the. Commissioner. 3 • Special Projects/State Board Office. 4 • Fiscal and Administrative Services . 4 • Human Resources/Licensure .. 5 • Learning Services ...7 • Research and Technology .. 11 • Supplemental Staff ... 14 • Staff Directory...15 • Service Directory ... 27 • State Education Affiliates.. 33 • Arkansas Department of Workforce Education . 34 • Arkansas Department of Higher Education. 36 • Arkansas Division of Public School.. 36 • Academic Facilities and Transportation Education Cooperatives .. 37 • Centers for Mathematics and Science Education 39 • Elementary Mathematics Specialists . 41 • Elementary Science Specialists.. 43 • Secondary Mathematics Specialists . 44 • Education-Related Groups andAssociations. 45 • Private Special Education Service Agencies 48 • Postsecondary Schools ... 53 • Secondary Area Centers .. 53 • Community Colleges ... 56 • Private Colleges and Universities.. 57 • Technical Colleges ... 57 • Universities.... 58 • Public Schools of Arkansas .. 59 • County/District/Superintendent Index . 125 • Superintendent/District Index .. 131 • School/District Index... 135 • Open-Enrollment Charter Schools . 161 NSF - Bev Watford

  9. Contacts Within Your Institution • Diversity Committee/Office • VT • VP for Multicultural Affairs • Center for the Enhancement of Engineering Diversity • Auburn University • Office of Diversity and Multicultural Affairs • Campus Student/Faculty Organizations • (www.vt.edu/campuslife/studentorganizations/) • NSBE ASA BSA • SHPE MANNRS OWF • SWE AISES Black Caucus • AWC CARIBSO Latino Coalition • BGSO BOC VTWomen • Truman State University • Student organizations – cultural • Coalition of African American Women • Hispanic American Leadership Organization NSF - Bev Watford

  10. Local Contacts • Campus Offices • Center for Academic Enrichment and Excellence • Office of Multicultural Affairs • AMP/MAOP • VT Stars • Multicultural Center • Black Cultural Center • AdvanceVT • Upward Bound/Talent Search • SUNY Binghamton • Multicultural Resource Center • Educational Opportunity Program NSF - Bev Watford

  11. Local Contacts • Community Organizations • Girl Scouts • NAACP • Churches • Boys and Girls Clubs • 4-H • Future Farmers of America • PTO/PTA NSF - Bev Watford

  12. National • National Association of Pre-College Directors • www.jhuapl.edu/NAPD/aboutNAPD.htm • National Association of Multicultural Engineering Program Advocates • www.namepa.org • Women in Engineering Programs and Advocates Network • www.wepan.org • National Organization of Black Chemists • http://www.nobcche.org/ • National Action Council for Minorities in Engineering • www.nacme.org • GEM Consortium • www.nd.edu/~gem/ • American Indian Science and Engineering Society • www.aises.org/ NSF - Bev Watford

  13. More… • Mexican American Engineering Society • www.maes-natl.org • National Society of Black Engineers • www.nsbe.org • Society of Hispanic Professional Engineers • www.shpe.org • Society of Women Engineers • www.swe.org • Association for Women in Computing • www.awc-hq.org/ • Association for Women in Science • www.awis.org/ • Society for the Advancement of Chicanos and Native Americans in Science • www.sacnas.org • Society of Mexican American Engineers and Scientists • http://www.maes-natl.org/ NSF - Bev Watford

  14. And… • ASEE • Minorities in Engineering Division • Women in Engineering Division • K-12 Division • IEEE Women in Engineering • http://www.ieee.org/portal/pages/committee/women/index.html • JETS - http://www.jets.org/ • ASME • http://www.asme.org/Communities/Students/K12/Camps.cfm • The Science Page • Science organizations • Fraternities and Sororities • Southern Regional Educational Board • http://www.sreb.org/ • National Association of Diversity Officers in Higher Education (NADOHE) • http://www.nadohe.org/ NSF - Bev Watford

  15. Federal Sources • US Department of Education • http://www.ed.gov/about/offices/list/ocr/edlite-minorityinst.html • Minority Institutions • http://www.ed.gov/about/offices/list/ocr/edlite-minorityinst-list-tab.htmll • HBCU Listing • http://www.ed.gov/about/inits/list/whhbcu/edlite-list.html • Tribal Colleges and Institutions • http://www.ed.gov/about/inits/list/whtc/edlite-tclist.html • Also, HSI, Alaskan Native, Hawaiian Native NSF - Bev Watford

  16. More… • Hispanic Association of Colleges and Universities • http://www.hacu.net/hacu/Default_EN.asp NSF - Bev Watford

  17. Examples of Existing Activities • CEED Office • Center for the Enhancement of Engineering Diversity • Field testing of educational activities for students and teachers • Imagination • Summer day camp for middle school students • C-Tech2 • Summer residential program for high school girls • Pre-College Initiative • 9th through 12th graders • Hypatia/Galileo • AMP/STEP • Summer bridge programs for under-represented STEM entering freshman students • Mentoring (industrial and peer) NSF - Bev Watford

  18. Trends in College Admission: 2000: A Report of a National Survey of Undergraduate Admissions Policies, Practices, and Procedures • Web-based sites/services 86% • Visits to campus by prospective students and their families 83% • Visits to high schools by admissions office or high school relations staff 80% • Direct mailings to prospective students 70% • Toll-free lines for incoming calls 63% • College nights to which several institutionsare invited 60% • Telephone calls to prospective students 60% • College fairs that charge for participation 51% • Recruiting visits outside local geographicarea 42% • Advertising in local newspapers 39% • Advertising on commercial radio/TV 28% • Visits to campus by high school personnel 23% • Advertising on public radio/TV 19% • Promotional films, video, tapes, cassettes, CD-roms, etc. 19% • Advertising on billboards, posters, bus, subways, etc. 15% • Alumni Interviews/recruiters 15% • Visits to non-institutional centrallocations with interested students/families invited 13% • Display booths in central or public locations, malls, etc. 12% • Advertising in magazines 10% • Advertising in high school newspapers 8% • Recruiting visits outside the U.S. 7% VT-STEM - Bev Watford

  19. Who are People Recruiting • Academically talented 58% • Athletes 53% • Adults seeking career change 52% • Racial/ethnic minorities 51% • Students with special talent in art, music, etc. 46% • Out-of-state/district 45% • Students from 2-year institutions 37% • Part-time students 32% • Alumni relatives 29% • Faculty/staff relatives 22% • Students with disabilities 17% • Veterans 17% • Students who can pay full cost 16% • Military personnel 15% NSF - Bev Watford

  20. Some Conclusions • Minority students (64%) were more likely than nonminority (42%) to say that direct mail was very valuable for trying to decide on a college. • Minority students (50%) were more likely than nonminority (32%) to carefully read all materials from colleges in which they were already interested, and minority students (19%) were more likely than nonminority (9%) to carefully read all materials from colleges they had not considered attending. • A higher percentage of minority students (34%) than nonminority (27%) believed that the best time for receiving information from colleges was in the fall of their sophomore year or before. • Minority students were more likely than nonminority to have learned about colleges through college fairs, books such as The College Handbook, and computers in school. NSF - Bev Watford

  21. What Influences Students – Minority versus Non-Minority • College representatives 56% 40% • Materials received in the mail from colleges 55% 33% • Guidance counselor 41% 30% • High-school teachers 31% 23% • News about colleges through TV, radio, or newspapers 31% 17% • Advertising by colleges 20% 10% NSF - Bev Watford

  22. VT-STEM - Bev Watford

  23. VT-STEM - Bev Watford

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