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Spreading (Good) Results

This presentation by Salla-Maria Alanen, Coordinator of the Baltic Sea Challenge, focuses on the importance of sharing positive experiences, research, and results to enhance cooperation in the Baltic Sea Region (BSR). It discusses methods for communication, including events, electronic platforms, and publications, and emphasizes the need for clear messaging and audience engagement. By sharing both successes and lessons learned, participants can improve collaboration, inspire new ideas, and prevent the repetition of mistakes. Continued networking and cooperative efforts are essential for ongoing success.

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Spreading (Good) Results

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  1. Spreading (Good) Results Salla-Maria AlanenBaltic Sea Challenge Coordinator, TurkuSpecial Adviser, Centrum Balticum 11.11.2011 Tallinn, Estonia

  2. Spreading (good) results: What? Why? • What? • Experiences, research, tests • Why? • Interlinkedness of actors in BSR, recycling! • Letothersknowwhatyoudo and what is yourexpertise! • ”It is yourresponsibility to communicate and share” • Shareyourgoodresults: encourage, support, improve, get new ideas and resources for youwork • Shareyournot-so-goodresults: stop othersfromrepeatingthem, getideas on how to improveyourwork

  3. Spreading (good) results: How? • How? • Events, seminars, presentations • Meetings • Electronic methods: internet, e-mail, social media • Publications • Press releases • etc. Study Group at Nautelankoski on 3.11.2011

  4. Spreading (good) results: Examples! • Examples from the Baltic Sea Challenge • Events, seminars, presentations • Annual seminar (2012: diffuse loading) • Participation in events organised by other actors • Electronic methods: internet, e-mail, social media • Bank of Actions • Publications • Brochures, newsletters Seeyourstrengths! Beproud! Be brave! Beclear! Beprecise! …Butbehumble and willing to learn.

  5. Spreading (good) results: Problems? • Problems in sharing your results: • Lack of interest of the receiver & skepticism and doubt in your message • Correct target group, Clear message, Are you convinced? • Lack of resources for communications, brochures and events

  6. Spreading (good) results: Next! • Next – keep sharing even after the project period • Cooperate to share ideas and costs! • Keep the network and connections alive • E-mail lists • Invitations to events • Organise cooperative events • Produce materials together • Plan new cooperation projects

  7. Thank you!

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