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Presented by: Your Name Your Phone Number Your Website Address

How Your Local Business Can ATTRACT and KEEP Customers Through Mobile Marketing. Presented by: Your Name Your Phone Number Your Website Address. Table Of Contents. 4. 3. 1. 2. Mobile Usage Facts & Trends. Popular Mobile Activities. Why Mobile Marketing?.

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Presented by: Your Name Your Phone Number Your Website Address

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  1. How Your Local Business Can ATTRACT and KEEP Customers Through Mobile Marketing Presented by: Your Name Your Phone Number Your Website Address

  2. Table Of Contents 4 3 1 2 Mobile Usage Facts & Trends Popular Mobile Activities Why Mobile Marketing? Potential Mobile Profit Boosters

  3. What is Mobile Marketing? Mobile Marketing is a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network.

  4. Mobile Marketing Facts & Trends Every Business Should Know About • More than 6 Billion Mobile Users Worldwide • By 2014, Mobile Internet Usage is Expected to Exceed Desktop Internet Usage • More than 50% of all “Local” Searches are Done from a Mobile Device • Over 350 MILLION People Access Facebook from Their Mobile Devices

  5. Mobile Marketing Facts & Trends Every Business Should Know About • A Majority of Adult Cell Owners Now Go Online Using Their Mobile Devices • Our Mobile Devices are the First Thing We Check in the Morning and the Last Thing We Check Before Bed • Most People Keep Their Mobile Devices within Arm’s Reach 24/7 • Smartphones are Now OUTSELLING Personal Computers

  6. Mobile Marketing Facts & Trends Every Business Should Know About • Adults Now Spend More Time with Mobile Devices than Print Media Such as Newspapers and Magazines • Mobile Coupons Get 10 TIMES the Redemption Rate of Traditional Coupons • 86% of cell phone owners are “connected TV viewers” – meaning they use their phones in some form or fashion while watching TV

  7. Popular Mobile Activities What Are People Doing on Their Mobile Devices? Social Networking Performing Searches Using Mobile Apps Listening to Music Watching Videos Browsing Websites Sending and Reading Emails Checking News and Weather Sending and Reading Text Messages

  8. What Does This Mean for Your Business? You Must : • Put your business in front of your mobile target audience • Spend your marketing dollars where they can yield the best returns • Utilize the power of mobile marketing to stay connected to your local market

  9. Mobile Technology is GREAT, But It Has Caused Problems for Some Local Businesses… Mobile has changed the way consumers spend their money… It has also changed the way your business can truly CONNECT with your local target market…

  10. Why Mobile Marketing? It’s POWERFUL For Helping You… • Build Your Brand • Gain the Edge on Your Competitors • Connect with Local Consumers • Generate New Leads & Repeat Loyal Customers

  11. Traditional Advertising Methods Are No Longer as Effective as They Once Were TRADITIONAL METHODS MOBILE METHODS • Yellow Page Books • Newspaper Ads • TV Commercials • Mobile Websites • Text Message Marketing • Mobile Apps & More!

  12. Could Mobile Marketing Be The Missing Piece of the Puzzle for YOUR Small Business? Mobile Marketing is No Longer a Trend… It’s the NEW Way to Do Business!

  13. Potential Mobile Profit Boosters Mobile Websites Your Website Should be Viewable and Easy to Navigate on Mobile Devices Text Marketing Send Valuable Offers and Info to Your Customers on Their Mobile Devices Provide Instant Gratification and Access to Your Mobile Audience QR Codes Stay in Touch with Your Customers Directly on Their Mobile Devices Mobile Apps

  14. Is This YOUR Mobile Audience? Recent studies show that current mobile web-user experiences are overall HORRIBLE when it comes to viewing and navigating websites…

  15. Mobile-Friendly Site vs. Traditional Site • Web Designers Understand How to • Build Websites Made for COMPUTERS • But a MOBILE PHONE is • Not a Computer…

  16. Why a Mobile Website? • Improved Mobile User Experience • Faster Website Loading Speed on Mobile Devices • Location-Based for Geo-Targeting • More Exposures to “On-the-Go” Consumers

  17. What is Text Message Marketing? Permission-based communication with customers and potential customers via text messages sent to their mobile devices… Communication includes helpful information, coupon offers, event notification, and more…

  18. Why Text Message Marketing? • Builds a Powerful List of Targeted Buyers • Permission-Based – Customers Opt-in to Receive Your Text Messages • Cost-Effective and Produces a High Rate of Return • Very Little Technical Knowledge Required

  19. What is a QR Code? A QR Code is a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones… Once scanned, the mobile user will be directed to your destination of choice such as a coupon offer, an online video, etc…

  20. Why QR Codes? • Quickly Becoming Popular in the Marketing World • Allow Consumers to Access Information About a Product or Company IMMEDIATELY • Many Major Brands are Using Them to Engage with Customers • Easily Read by Most Mobile Devices with the Help of a QR Code Reader

  21. What is a Mobile Application? Mobile applications (also called “mobile apps”) are applications developed for small handheld devices, such as smartphones... Most smartphones today come preloaded with mobile apps and users can download additional apps via the internet…

  22. Why Mobile Apps? • Your Customers Can Reach You Easily with One Tap • Produces Repeat, Loyal Customers through Engagement • Effortlessly Send Out Coupons and Special Announcements with “Push” Notifications • Builds Your Brand by Staying in Front of Your Customers

  23. ANY QUESTIONS

  24. Thank You For Viewing Our Mobile Marketing Presentation! Your Name Your Business Name Your Phone Number Your Website Address For More Information About How You Can Lower Advertising Costs and Boost Profits at the Same Time, Contact Me Today!

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