1 / 12

Benefits To McArthur

Join the #1 player in the world and be part of his new and exciting 2009 official merchandise that all his fans across the world will be able to enjoy. Benefits To McArthur. Merchandising rights to best tennis player in the world Increase your exposure worldwide to millions of people

kenyon-hines
Télécharger la présentation

Benefits To McArthur

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Join the #1 player in the world and be part of his new and exciting 2009 official merchandise that all his fans across the world will be able to enjoy.

  2. Benefits To McArthur • Merchandising rights to best tennis player in the world • Increase your exposure worldwide to millions of people • Showcase your product on rafaelnadal.com that receives on average 10 million hits per month • Nadal Pro Shop has over 60,000 visiting members • Premier Intl Group can provide art work and images with creative services also available

  3. Merchandising Opportunity • 1. Align your product line to a great ambassador • 2. Builds competitive advantages over competitors • 3. Revenue Sharing • 4. Attracts new consumer demographic

  4. Towel Idea • Premier Intl Group would like to create three different towel designs • Purpose of towel would be for any fans of Nadal to use playing tennis, other sports, memorabilia collection, beach etc • Size of towel would be like a golf towel

  5. 3 Ideas of Towel • Rafael has won 32 career titles including four French Open’s, Wimbledon and Australian Open. We want to create a towel that showcases these three tournaments (French, Wimbledon, Australian) • Each towel will showcase a highlight shot, followed by a slogan. Ex: “4 Time French Open Champion” • Image on towel • Slogan underneath

  6. Market Research • Market is strong and continuing to grow for Nadal • Since his latest victory in the Australian Open sales on his merchandise have skyrocketed • Major tennis suppliers are seeking quantity orders and new product developments of merchandise for Nadal • World class companies receive great benefits from being associated with Nadal. • “Rafael Nadal, with his dynamic, exciting on-court presence, is the perfect partner to help build the Kia brand by promoting our 'exciting and enabling' image worldwide”. • Jung-Moon Park, Senior Executive Vice President and COO of Kia Motors

  7. Annual Sales Increase

  8. Rafael Nadal • #1 Tennis Player in the World • Plays tournaments worldwide on the biggest stage • Has millions of passionate, dedicated fans that support everything associated with him • Positive public image

  9. Exclusive Merchandise • The following created by Premier:

  10. Conclusion • Premier International Group wants to establish business relationships with the best athletes and companies. • McArthur Towel & Sports is clearly the leader in the towel industry and we feel by the addition of Rafael Nadal it will only benefit your company.

  11. Contact Information Premier International Group Brian Small Merchandising and Special Events420 Lincoln Road, Suite 380Miami Beach, FL 33139Office    (305)  535-2557Fax       (305)  535-3991E-mail.  brian.small@premierintlgroup.com

More Related