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Prof Dr Mohd Fauzi Mohd Jani Director , UKM CESMED

Seminar on Entrepreneurship in Higher Education: Increasing Competitiveness, Enhancing Resilience 13-14 Dec 2011 Royale Chulan Hotel,KL The Development of Academic Entrepreneurship (AE) at Universiti Kebangsaan Malaysia. Prof Dr Mohd Fauzi Mohd Jani Director , UKM CESMED

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Prof Dr Mohd Fauzi Mohd Jani Director , UKM CESMED

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  1. Seminar on Entrepreneurship in Higher Education: Increasing Competitiveness, Enhancing Resilience13-14 Dec 2011 Royale ChulanHotel,KLThe Development of Academic Entrepreneurship (AE) at UniversitiKebangsaan Malaysia Prof Dr Mohd Fauzi Mohd Jani Director , UKM CESMED UKM Centre for Entrepreneurship and SMEs Development Universiti Kebangsaan Malaysia

  2. Introduction Development of University’s Role: Adjusting to Society Demand Education Education Education Education + + + Research Research Research (Tech Transfer) + Entrepreneurship

  3. The Merger Fusion Role: AE Education Research Entrepreneurship Commercialization

  4. Academic Entrepreneurship (AE): AE nurtures a university culture that promotes the exploitation of intellectual assets of the university for creation of wealth that contributes to the sustainable development and growth of local and global economies and at the same time offer benefit to the university and the individual entrepreneurs. Adapted from: SIT,New Jersey

  5. UKM Incentives that supports AE Culture • Creating Start-up • Celebrates and Share New Ideas • Dialogue between management, students and lecturers/researchers • Innovativeness and Creativity • Leadership and Infrastructures for Innovation • Incentives for Research • Availability of funding • Inspiring Leadership • Multidisciplinary

  6. UKM Incentives that inhibit AE Culture • Lack of Institutional Support • Lack of AE Curriculum • KPIs stress on publications • Mistrust of Industry • Fear of Failures • Research lack market orientation • Silo mentality • AE excludes humanity.

  7. UKM, A Reflection • Top Research University in Malaysia • 12 faculties and Graduate School of Business • 14 research institutes • UKM Holdings Sdn. Bhd (commercial entity)

  8. List of Faculties • Faculty of Economics and Management • Faculty of Pharmacy • Faculty of Engineering and Built Environment • Faculty of Education • Faculty of Islamic Studies • Faculty of Dentistry • Faculty of Medicine • Faculty of Science and Technology • Faculty of Health Sciences • Social Sciences and Humanities • Faculty of Information Science and Technology • Faculty of Law • Graduate School of Business

  9. UKM-Graduate School of Business Faculty of Economic and Management Mission: To champion the development and dissemination of world–class education and research in the business discipline with a strong perspective on South-East Asia. Programmes: MBA and Doctoral, Research in Entrepreneurship Mission: Committed to strive towards excellence in the disciplines of business management, accounting, and economics through the integration of knowledge and ethical practices, high professionalism and current developments. Programmes: Bachelor Master and Doctoral

  10. Centre for Collaborative Innovation UKM-CESMED

  11. UKM Technology Sdn. Bhd (UKMTech) The services include: • Technology sourcing • Commercial property management • Market analysis • Formation of new University technology-based start-up companies • Technology licensing • Incubation services and space • Investment and venture capital

  12. FORMATION of UKM- CENTRE OF ENTREPRENEURSHIP AND SMEs DEVELOPMENT [UKM-CESMED]

  13. Centre for Entrepreneurship and SMEs Development Towards GREEN Business

  14. UKM CESMED ( established Oct 2010) • Mission • “Integrating Knowledge-based   Resources, Nurturing Graduate Entrepreneurs and Advocating SME Development through Innovative Education” • UKM-CESMED core competencies are in Experiential Entrepreneurship Education, SMEs Consultation & Research in Entrepreneurship and SMEs. • Vision • Our vision is to become a distinct centre of excellence bridging education, entrepreneurship and SMEs development. • Objectives • To be a major partner in the national and regional effort to promote and develop • entrepreneurial culture • To provide students with experiential and consulting-based entrepreneurship • education leading to new business venture and partnership • To provide SMEs with business consultancy services through entrepreneurship • education towards sustainable enterprises • To develop, promote and support Green Entrepreneurship and SMEs Development • To develop CESMED as the center of excellence in experiential entrepreneurship • education and contributing towards regional SMEs development

  15. UKM-CESMED OPERATIONAL STRUCTURE SME@ UIAM MOHE & MITI SME @ UPM SME Bank SME Corp SME@ UiTM SME@ UMK SME@ UKM KOSISWA UKM UKM Students Associations UKM CESMED Residential Colleges (KOMSIS) UNIKEB Corporate Mentors/ Associates Faculties CESMED @ Faculty e-Community UKM Subject Matter Experts (SMEs)Groups UKM CESMED LEARNING INCUBATORs

  16. ENTREPRENEURSHIP PROGRAMS DEVELOPMENT UKM CESMED

  17. PERANCANGAN STRUKTUR PERLAKSANAAN PROGRAM KEUSAHAWANAN DI UKM HASIL ASAS PENGUKUHAN PEMBANGUNAN • Business Incubation • SME-University Internship • STU- Marketing • Entrepreneurship Virtual Reality Programme • Program Pembangunan Usahawan: Bengkel Fotografi KURSUS ASAS KEUSAHAWANAN DAN INOVASI (Kursus wajib universiti) • Business Plan / Start Up Competition • SME@University • Teres Ekoniaga • Creative Idea Competition • Projek COMET • Program Pelajar GRADUATE ENTREPRENEURS Aktiviti Keusahawanan Universiti, Fakulti dan Kolej ENTREPRENEURIAL GRADUATES Aktiviti-aktiviti lain Universiti, Fakulti dan Kolej/ Ko-kurikulum Modul Penerapan Keusahawanan Berinovasi

  18. Entrepreneurship Core Courses for Undergraduates Program beginning Semester I Session 2011-2012

  19. Development of Academic Entrepreneurship Program • In collaboration with SIT (Steven Institute of Technology,USA) • Entrepreneurship 101 2 credit / KWU Compulsory • Junior Start Up 6 credit / Koko Elective • Senior Start Up 6 credit / L Ilmiah Elective • SME Internship Program 6 credit / L Ind Elective • 20 Credit Hrs/120 Credit Hrs • ENT 101 3000 students (600@5) 1 Coordinator, 5 Master Teachers, • and 30 Instructors

  20. Modul Penerapan Keusahawanan Berinovasi UKM Tahun 1 Tahun 2 Inter-sesi Tahun 3/4 Usaha Niaga Junior 6 kredit Usaha Niaga Senior 6 kredit Wajib Semua Pelajar Laluan Pelajar yang berminat dan ingin mendalami bidang Keusahawanan Asas Keusahawanan dan Inovasi 2 kredit Latihan industri dan pembangunan IKS 6 kredit Latihan Ilmiah inovatif 6 kredit Laluan pelajar-pelajar lain Ko-kurikulum Latihan Industri Latihan Ilmiah

  21. Entrepreneurship Support Programs at UKM CESMED

  22. CESMED PROGRAMS DEVELOPMENT Undergrads MA/MSc STUDENTS MOHE SME Corp MITI PSMB KOSISWA + UNIKEB Students ASSOCIATIONS SME Internship Program SMEs/ Students Business Financing CEO Training Programme Fellows EiR NLiR EKONIS CHREST SMEs Groups SMEs SME BANK /BANKS CESMED Small Business Financing Experiential, Experimental Management Vertual Reality Business Programme Social Business Nation Building KPJ. TM, SHELL FELDA BUSINESS INCUBATORS Community Development COMET/SIFE SOCIAL BIZ GREEN Healthcare ICT, Alter Energy , Public Transport UKM TERES EKO NIAGA UKM BANGI TOWNSHIP BIZ INCUBATOR UKM NS BIZ INCUBATOR

  23. UKM-CESMED SME UNIVERSITY INTERNSHIP PROGRAM SME CORP – MOHE Collaboration ( MOU) (UKM SMIDEC PILOT ) Programs for all universities (14 Public Universities) Corporate MENTOR Johor Corp KFC PKNNS (NS Halal Park) Students SME Corp PMSB SME Bank UKM CENTRE of EXCELLENCE: UKM CESMED SMEs Academician GRADUATE ENTREPRENEURS

  24. Consulting-based Entrepreneurship Education SMEs/ Local Entrepreneurs • Real business • Fieldwork • Consulting service University as a centre of excellence Government / Related Organizations University Students/Lecturers

  25. Outcomes • Knowledge enhancement in business & entrepreneurship • Practical field work / exposure / experience • Developing of potential promotion materials for SMEs • Provide market information for SMEs • Developing of Business ideas/ concepts • Create potential future linkages • Significant improvement of students’ performance • SMEs’ business performances were enhanced

  26. SME@University ProgramSME@UKMincollaboration with SME Corp & PMSBSME CEO Training Programme UKM-CESMED Centre for Entrepreneurship and SMEs Development Universiti Kebangsaan Malaysia `

  27. Systematic Diagnosis - Current Company Position Special Talks from Experts/ Advisors UKM-CESMED Net- working Allumi to SME@ Public University Benefit s to Participants SME CEO Training Program Highlights of Benefits to Participants Certificate from SMP Corp/SME @Public Uni SME Bank Loans/ Advisory

  28. Syllabus Development CESMED Training Approach *Interactive *Semi-Coaching *Semi -Consulting *SMEs Case Study 7 Common Courses 12 Faculties + GSB Industrial Expert s Specialazation Courses SMEs & Research TEAMCOACH International

  29. Training Approach Stage 1 • Interactive • Semi-Coaching * Knowledge transfer of specific discipline * Discussion on the level of understanding * Assign support group – KPI of participating company in the related functions Stage 2 • Semi -Consulting • SMEs Cases * Analysis of Participating Companies * Good Practices of SMEs * Implementation KPI

  30. 6 Common Courses + Field Learning • Human Resource and Assets Development • WC SMEs Leadership & Managing Performance • Creative Marketing and Business Success • Practical Training in Finance and Accounting • Business Growth, Innovation and Development • Entrepreneurship and Business Networking • Business Opportunities and Modeling • Field Learning /Lab

  31. Training & Coordinating Structure One Participating Company (CEO) UKM Students Staffs of Participating Company UKM Support Team & Coach

  32. Follow-up (Half-day Workshop) • SMEs Workshop 1 at UKM (for all participating companies’ CEO and staff) – after 2 weeks of training • SMEs Workshop 2 at UKM (for all participating companies’ CEO and staff) – after 4 weeks of training • SMEs Workshop 3 atUKM (for all participating companies’ CEO and staff) – after 8 weeks of training

  33. UKM-CESMED TERES EKO NIAGA, UKM Kolaborasi PELAJAR-PENSYARAH UKM-CESMED DANA SWASTA INKUBASI EKO TERES NIAGA (UKM GROWN FRANCHISES) PENGKOMERSELAN DAN PENGLUASAN PERNIAGAAN Old Street Café Dobi Cool P&D BookMART SpeediKIOSK BBB, Lembah Kelang

  34. Latest Development Plans • Collaborative Work with State Agency, Negeri Sembilan (PKNNS) • Development of Goat/Sheep Meat Processing Centre,NS • JPV, Negeri Sembilan. • 2. Development Organic Produces Market Channeling (Vegetables and • Fruits) J Pertanian, Negeri Sembilan. • 3. Development Of GraduatesEntrepreneurship Program in Negeri Sembilan • ( State Teaching Incubator )

  35. F2 F1 VHM/Halal Accredited farms F3 Government support program/ procurement F4 MARKET CHANNELING REORGANIZATION: GOATS/SHEEPS customers • Supermarkets • Retailers • Restaurants • Hotels • Caterers Breeding Farm/s Processing & Distributive outlet Cuts/special cuts UKM CESMED eg: BO DEN customers

  36. Konsep Pembangunan Inkubator N.S UKM-CESMED SME Corp • Business Coach • Geran • Latihan • Monitoring • Perunding InkubatorSiswazah Negeri Sembilan SME Bank PUNB PNS Siswazah 1 Saringan Siswazah 2 Siswazah 3 Pinjaman Perniagaan Siswazah n • Tanah • Tapak Perniagaan • Geran • Business Mentor • Khidmat Nasihat PKNNS Usahawan Mentor

  37. PEDAS HALAL PARK DEVELOPMENT PKNNS MUSLIM BEST FARM MUSLIM BEST Export FARM 1 COOPORATIVE KUAT 6 PROCESSING COMPANIES FARM 2 UKM KOSISWA & KUAT FARM n GLOCAL SDN BHD Domestic PUTF&K.N.S

  38. COMETTM PROGRAM Community empowered Economic Transformation in collaboration with SIFE program UKM CESMED Centre for Entrepreneurship and SMEs Development

  39. UKM-CESMED KOMUNITI USAHAWAN – KOLABORASI KOMUNITI-PELAJAR-PENSYARAH UKM ( the COMET ) Contoh: FEP - Kg Sungai Sireh, Tanjung Karang,Selangor; Pelagong Labu,NS Kolaborasi PELAJAR-PENSYARAH UKM-CESMED DANA SWASTA PROGRAM PEMBANGUNAN KOMUNITI ProjekKeusahawananHomestay Project ICT danKomuniti ProjekKraftangan Projek DIDIK, ProjekPertanian Pejabat Daerah, JabatanPertanian

  40. Lead Implementation Agency: UKM-CESMED – FEM,UKM Lead Support Agencies: SME Corp, SME Bank, EKONONIS,FEP, CHERST,FEP Lead Faculty: FEM, UKM Lead Students Association: PMFEP, FEM and PMUKM Designated Community: 1. Kampung Sungai Sireh, Tanjung Karang, Selangor 2. Kampung Labu ( Homestay ), Seremban, N. Sembilan International Collaborative Agency: Prof Dr Mohamad Yunus UKM- Nobel Laureate in Residence Yunus Center, Dhaka, Bangladesh

  41. COMETTMDEVELOPMENT CONCEPT AND FRAMEWORK SME CORP SME BANK UKM STUDENTs UKM CESMED COMETTM COMETTM UKM CESMED-FEP UKM Student Associations Students Cooperatives (UKM-KOSISWA) CESMED@ Faculty SME@ UKM IHL Consortium (UKM,UPM, UiTM,UIA,UMK) Corporate Mentors/Associates Entrepreneur in Residence UKM Nobel Laureate in Residence e-COMMUNITY, UKM COMMUNITY ECONOMICS ENHANCEMENT PROGRAMS Socio-Economics Dev Market Linkages Mobilizing Economics Resources and Social Capitals through various Socio Economics Programs Aim at Improving the Livelihood, Welfare and Capacity of Families and individuals in the Community

  42. LOCAL RESOURCES Manpower; Youth, Women Local SME/Businesses & Network Logistics and Transportation Infrastructure Organizations; Co-operatives.NGOs Public Infrastructures; C Halls. ICT, Sch Local Townships; Growth Centers Government Agencies Natural Resources Waste Disposal Energy Technologies PROGRAMS Youth Business Dev Schools-Skills Program Business Financing Business Premises ICT Promotion and Network SMEs Internship Program SMEs Development Program Women Entrepreneurship and Development Organic Agricultural Program Market Products Development UKM Students Association Program SMEs & Market ICT Market Organizations Income & Distributions

  43. COMET TM Targets Entrepreneurship & Markets Financing Technologies Organizations ICT Networking & Connections Income Distribution

  44. KEY FACTORS In CONSIDERATION • Entrepreneurship Development @ universities • Students Excitement and Engagement • Academic Staffs Training and Retraining – for all disciplines • Improved ICT Infrastructure – communication system • Engagement of Industries – SMEs / Corporate • Incentives for Changes – students and academician

  45. THANK YOU UKM CESMED Centre for Entrepreneurship and SMEs Development

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