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Digital Enterprise

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Digital Enterprise

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  1. Topic 1: Individual Presentations and Reflection Topic 2: Professional Conduct Discussion and Reflection Lecturer:Dr. Robert DavisBy:ErdenejargalTsoodolStudent ID: 1420245POSTGRADUATE DIPLOMA IN BUSINESSAPMG 8119: DIGITAL ENTERPRISEUNITEC, 2013

  2. Digital Enterprise A new way of managing business in the context of rapid intrusion of information technology into not only business enterprises’, but consumers’ daily life as a mediary to real virtual (Castel, 2000) marketspace (Rayport and Sviokla, 1994) where matters company brand promise against perception(Hoffman and Novak, 1996)whichcompany has created in the mind of consumer in their journey-experience to its services or products offered.

  3. UNDERSTANDING CUSTOMERS Case studies on real time companies FARROFRESH culture of real virtuality (Castells, 2000); value creation in marketspace content, context, infrastructure (Rayport and Sviokla, 1994)

  4. Customers, Community, Digital Networked Society SHARE EDIT COMPARE • The most effective strategy is genuinely focusing on the needs of others Social change Co-creation Internet Empowerment IDEATION (Dunlop et al., 2011)

  5. BUSINESS MODEL – How do we make business? Supply Chain Story – Entrepreneurial Ideation EBOS Value creation (Zott, Amit and Massa, 2010) revolutionizing the supply chain (Davis and Buchanan-Oliver, 2000)

  6. Community and Enterprises • Help others • Serve more than • you sell • Listen and learn • Speak in genuine • voice • Self-promote by • telling the truth • Treat all human • beings with respect!

  7. Conclusion: Debate DEMOCRACY and INTERNET Balance between government control and protection civil rights of citizen Conclusion: Internet empowerment drives social change, but the distance between real virtuality and real world is narrowing – any attempt to control Internet drives reaction on real life issues such as human rights and privacy, technological development.

  8. Professional Conduct Discussion and Reflection Digital Enterprise is a new contemporary subject, where lecturer provides an opportunity to open and innovative ways of learning by Strategic and open views on thinking, giving a clear picture of the root of digital enterprises Business orientation linked to real life company case-studies and ongoing practices from industry specialists All theories and practices are ready to implement into real life at any moment directly connected to decision-making point to present situation, given opportunities for co-creation

  9. Professional Conduct Discussion and Reflection 4. Real time technology and SNS promoted to improve our productivity, online presence and future career development 5. As subject covering digital enterprises from beginning directly connected to organisation’s vision and strategy which in contemporary context fosters involvement and participation us students as consumers or stakeholders of company 6. From the beginning getting the root ideas and concepts allow students drive performance on any case studies or assignments with clear understanding of expectations

  10. Professional Conduct Discussion and Reflection 7. Throughout out course were practised organic team leadership skills in each of students to carry on team projects driving to success, fostering self-confidence and self-awareness of team members 8. One of the main ideas of course is being customer focused! 9. Understanding changing nature of business and its organisations requires analytical thinking and adaptability to different situations

  11. Professional Conduct Discussion and Reflection 10. Supporting team spirit by goal focusing, empowering team members, facilitating each others righteous ideas building team capability and driving for team performance It was a great journey through DIGITAL ENTERPRISE experiences! Thank you, Dr. Robert Davis!

  12. THANK YOU

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