1 / 13

Garrett’s Outdoor Supplies

Garrett’s Outdoor Supplies. By: Annie Garrett. Introduction to Business. Garrett’s outdoor supplies is a supplier of guns, ammunition, and other outdoor supplies to the Texarkana area. Stan Garrett is the owner/operator who opened the store in 1990. 3 Goals to Accomplish.

kyria
Télécharger la présentation

Garrett’s Outdoor Supplies

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Garrett’s Outdoor Supplies By: Annie Garrett

  2. Introduction to Business • Garrett’s outdoor supplies is a supplier of guns, ammunition, and other outdoor supplies to the Texarkana area. Stan Garrett is the owner/operator who opened the store in 1990.

  3. 3 Goals to Accomplish • This marketing initiative will: • Increase Publicity • Increase Sales • Change the image of the store to a more professional one

  4. Advertisement Plan • Advertise on Kicker 102.5 • Advertise in the Texarkana Gazette • Advertise in fliers distributed at our church • Christmas Promotions • Running promotions for December-January

  5. Age Demographics

  6. Education Level (income potential)Ratio of Men to Women (target)

  7. Buying Potential

  8. Advertising • Effectiveness

  9. Cost Per Impression

  10. Current Targeted Sales

  11. Ethical Stand Point

  12. Sources • Zillow.com • http://www.american-school-search.com/images/chart/texas-a-m-university-texarkana-faculty.png • http://www.info-now.com/typo3conf/ext/p2wlib/pi1/press2web/html/userimg/IPC/research/promotional_products_chart2.jpg • http://www.aptcoweb.com/newsfiles/CostPerImpression.jpg • http://ag.ca.gov/cjsc/glance/graphics/14dros2.gif • http://criminalsforguncontrol.com/img/MGLC.jpg

More Related