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Social Cognition. The way we attend to, store, remember, and use information about other people and the world around us First impressions. Groups Influences. Social Facilitation Social Loafing Group polarization Group Think. Attributions. What is the cause? Internal attributions
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Social Cognition • The way we attend to, store, remember, and use information about other people and the world around us • First impressions
Groups Influences Social Facilitation Social Loafing Group polarization Group Think
Attributions • What is the cause? • Internal attributions • External attributions • Theory of causal attribution • Consensus • Consistency • Distinctiveness
Attributions • Prone to error • Taking shortcuts: • Attributional biases • Fundamental attribution error • Self-serving bias • Actor-Observer Bias • Belief in a just world
Cognitive Dissonance • The unpleasant state that occurs when attitudes don't match behaviors • Responses
Attitudes and Behavior • Attitude change • Persuasion • Mere exposure effect • Obstacles to persuasion
Relationships • Liking • Repeated contact • Similarity • Physical attraction • Proximity • Mere exposure
Relationships • Loving • Passionate love • Compassionate love • Triangular model of love • Passion • Intimacy • Decision/commitment
Social Organization • Deindividuation • Norms • Conformity • Asch’s Study • Compliance • Obedience • Milgram • Aggression • Helping behavior • Altruism • Prosocial Behavior • Bystander Effect
Follow Up Studies Later, Asch measured the effect of having at least one confederate dissent & give the correct answer
Foot in the Door • Start with a small request • Follow up with a large one % complying with large request
Door in the Face • Start with a large request. • Follow up with a small one. % complying with small request
Low-Ball • Make an attractive initial offer • After getting a commitment, make the terms less good
Aggression Correlation in twins:
Bystander Effect (Data from Darley & Latane, 1968)
Bystander Effect (Data from Darley & Latane, 1968)
Stereotypes • Why prejudice? • Realistic conflict theory • Robber’s Cave study • Social learning theory • Social Cognition theory • Us vs Them • Changing prejudice • Contact Hypothesis • Recategorization
Realistic Conflict Theory Scarce Resources Competition between groups Prejudice
Design and Crowding A stressful dorm design
Design and Crowding A non-stressful dorm design
Street Design Crowded feeling neighborhood
Street Design Open feeling neighborhood