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BU617 Enterprise Portal Alliance: e-Content Management - Powering e-Commerce Web Sites

BU617 Enterprise Portal Alliance: e-Content Management - Powering e-Commerce Web Sites. Ed Murphy Senior VP of Sales Powerize.com. Information at Play. Content at Work. Browser. Mobile. Web Server. Load Balancing. Transparent Client Failover. Repository. Personalize. Security.

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BU617 Enterprise Portal Alliance: e-Content Management - Powering e-Commerce Web Sites

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  1. BU617 Enterprise Portal Alliance: e-Content Management - Powering e-Commerce Web Sites • Ed Murphy • Senior VP of Sales • Powerize.com

  2. Information at Play

  3. Content at Work

  4. Browser Mobile Web Server Load Balancing Transparent Client Failover Repository Personalize Security Publish Management Content Management Process Management Content Organization Powerize Java Bean Clusters HA Service Data Events EA Server Security Powerize Sybase Solution

  5. Heterogeneous Data Sources Internet e.g. Specific Web sites -- Major search engines -- “Hidden” Web Customized Searches Through our partnership with Inktomi Intranet/ Extranet e.g. ODBC sources -- Lotus Notes -- Documentum/Excalibur/Verity -- any others Business Research Services e.g. Powerize, Hoovers, COMTEX, etc. Subscription Services e.g. Dow Jones Interactive -- Lexis-Nexis -- Infonautics’ E-Library

  6. Heterogeneous Data Sources Internet e.g.Specific Web sites -- Major search engines -- “Hidden” Web Customized Searches Through our partnership with Inktomi Intranet/ Extranet e.g. ODBC sources -- Lotus Notes -- Documentum/Excalibur/Verity -- any others Business Research Services e.g. Powerize, Hoovers, NewsEdge, etc. Subscription Services e.g. Dow Jones Interactive -- Lexis-Nexis -- Infonautics’ E-Library

  7. Heterogeneous Data Sources Internet e.g. Specific Web sites -- Major search engines -- “Hidden” Web Customized Searches Through our partnership with Inktomi Intranet/ Extranet e.g. ODBC sources -- Lotus Notes -- Documentum/Excalibur/Verity -- any others Business Research Services e.g. Powerize, Hoovers, NewsEdge, etc. Subscription Services e.g. Dow Jones Interactive -- Lexis-Nexis -- Infonautics’ E-Library

  8. Heterogeneous Data Sources Internet e.g. Specific Web sites -- Major search engines -- “Hidden” Web Customized Searches Through our partnership with Inktomi Intranet/ Extranet e.g. ODBC sources -- Lotus Notes -- Documentum/Excalibur/Verity -- any others Business Research Services e.g. Powerize, Hoovers, NewsEdge, etc. Subscription Services e.g. Dow Jones Interactive -- Lexis-Nexis -- Infonautics’ E-Library

  9. Heterogeneous Data Sources Internet e.g. Specific Web sites -- Major search engines -- “Hidden” Web Customized Searches Through our partnership with Inktomi Intranet/ Extranet e.g. ODBC sources -- Lotus Notes -- Documentum/Excalibur/Verity -- any others Business Research Services e.g. Powerize, Hoovers, NewsEdge, etc. Subscription Services e.g. Dow Jones Interactive -- Lexis-Nexis -- Infonautics’ E-Library

  10. Heterogeneous Data Sources Internet e.g. Specific Web sites -- Major search engines -- “Hidden” Web Customized Searches Through our partnership with Inktomi Intranet/ Extranet e.g. ODBC sources -- Lotus Notes -- Documentum/Excalibur/Verity -- any others Business Research Services e.g. Powerize, Hoovers, NewsEdge, etc. Subscription Services e.g. Dow Jones Interactive -- Lexis-Nexis -- Infonautics’ E-Library

  11. Content Integration Architecture Internet XML Output to EP or HTML output to desktop Customized Searches Powerize Portal ServiceTM Intranet/ Extranet Link Distill Publish NewsServices Subscription Services

  12. Example: Multi-Layer Watch-Lists ___________________________________________________________________________________ • Company In The News… • Core Products • Key Issues • Peer Companies • Log In • Company In The News • H.J. Heinz • William Johnson

  13. Example: Multi-Layer Watch-Lists ___________________________________________________________________________________ • Company In The News… • Core Products • Key Issues • Peer Companies • Log In • Core Products • Ketchup, Condiments and Sauces • Home Meal Replacement • Frozen Foods • Soups, Beans and Pasta Meals • Infant Feeding • Tuna • Pet Food • Organic and Natural Foods

  14. Example: Multi-Layer Watch-Lists ___________________________________________________________________________________ • Company In The News… • Core Products • Key Issues • Peer Companies • Log In • Key Issues • Political Issues in Key Markets • General Corporate IssuesFood Topics • Lycopene • Fatty Acids • Food Labeling Issues • Food Safety and Technology • Natural and Organic Products • Genetically Modified Foods • E-Commerce • Dolphin-Safe and Mercury Issues • Food Trends • Trade Association News • Soy Products

  15. Example: Multi-Layer Watch-Lists ___________________________________________________________________________________ • Company In The News… • Core Products • Key Issues • Peer Companies • Log In • Peer Companies • Peer Companies • Bestfoods • Campbells • ConAgra • Danone • General Mills • Hain Food Group • Kellogg's • Nabisco • Nestle • Pepsi • Quaker Oats • Ralcorp • Sara Lee • Unilever

  16. Integrated Results XML Tagged Controllable relevance rankings Integrates Internal & External data Scheduled Updates Topical refresh, permissions

  17. Wizard Editing Tool Gives clients the ability to manage what and when information is retrieved.

  18. Wizard Editing Tool • Adjustable criteria: • Companies • Sources • Query terms • Topics • Update frequency

  19. Relevancy Rank Editing Tool Relevancy Rank Editor • Allows clients to control how the information is retrieved, based on four relevance criteria.

  20. When to Powerize Need a solution linking and integrating structured/unstructured, internal/external and Web site data... • Market Research • Business Research • Media Monitoring • Competitive Intelligence • Customer Tracking • Prospect Management • Logistics Management Contact: Steve Wooley -- 703-438-3500 ext. 8110 -- swooley@powerize.com

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