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This project presents a unified platform for beer lovers to access detailed information about breweries, beer types, and related media. Key features include a comprehensive beer recommendation system that utilizes data mining to suggest beers within and across styles, alongside user-generated photos and videos. The business model focuses on generating revenue through advertising and partnerships with vendors. With 27,000 beers cataloged, including 14,000 with complete details, our innovative mash-up incorporates APIs from Google, YouTube, and Flickr to enrich user experience and knowledge.
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Wet Your Whistle Ashley Amparán Jagdeep Kalsi Hyung Koo Lee Nikunj Kshatriya May 16, 2008
Agenda • Introduction • Business Model • Competitors • Functionalities/Features • Architecture • Spidering/Data Mining • Novelty • Team Contribution
Introduction • Single location for information about breweries, photos, videos, etc. related to certain beers. • Recommendations and other relevant information available to users with various levels of expertise
Business Model • Customers • beer lovers who want to easily get comprehensive beer information • Financial Opportunities • private investment/receive funding for developing/maintaining the site • profit from advertising (Google, AdSense) • Potential Business Partners • individuals and/or businesses who want to sell beer and food products/services • beer vendors, breweries etc.
Competitors • Sites that have information about beer and beer types in general • None have a comprehensive beer recommendation system. • User has to collect information about each kind of beer type separately and then look for brands that are in the market place.
Functionalities/Features • Beer Search • Beer Recommendations • Mash-Up • Google AdSense • Flickr, YouTube • Google Events Calendar • RSS
Spidering/Data Mining • Spidering • Total data in the database: 27,000 beers out of which 14,000 have complete information • Entire hierarchical structure of beer styles • Data Mining/Algorithms • WEKA - Simple k-Means Algorithm
Novelty • A comprehensive mash-up including YouTube, Flickr, and Google API's • Recommendations of beer • Within same beer style • From other beer styles • Similar beer styles • Visual representation of the hierarchy of beer styles for a more intuitive flow through the site
Team Contribution • Ashley • Google AdSense, Front end design, Project Mgmt • Nikunj • Architecture, Front end design, YouTube • Jagdeep • Spidering, Data Mining, Database • Lee • Data Mining, Flickr, Database
Resources • http://beerpal.com/vault - Beer database for complete beer information • www.youtube.com – Youtube videos • www.flickr.com – Flickr Photos • www.nyt.com – Beer News • www.beeradvocate.com – Beer Events • www.2flashgames.com – Beer Games • www.addictinggames.com – Beer Games
Index • Introduction • Business Model • Competitors • Functionalities/Features • Architecture • Spidering/Data Mining • Novelty • Team Contribution • Resources