The United States Marine Corps America’s Expeditionary Force in Readiness

The United States Marine Corps America’s Expeditionary Force in Readiness

Future Security Environment • Increasing instability & conflict • Overpopulation • Competition for resources

Hybrid Threats and Complex Environments • Shifting geopolitical relationships • Rapid proliferation of new technologies • Cyber warfare

The Role of the Marine Corps

A Middleweight Force Defined

Our Priorities • Continue to provide the best trained and equipped Marine units in Afghanistan • Rebalance our Corps and posture it for the future

Our Priorities • Better educate and train our Marines to succeed in complex environments • Keep the faith with our Marines, our Sailors, and our families

Legacy of Service

Division of Public Affairs Presenter: Col. Bryan F. Salas, bryan.salas@usmc.mil -- (703) 614-1492

Current USMC Policy • “In the Black” – Issue driven. • Playbook – Breaking news talking points. • Storyboards – Current events. • Ops/Intel – unclass. • Daily Media Report • SLSP – policy papers web portal. • Marine Corps Connection (Electronic Newsletter)

Structure & Functions Director Div PA (07) Brig. Gen. Kennedy L.A. Public Affairs Office (05) Lt. Col. Jason Johnston Deputy Director (06) Col. Bryan Salas/ Lt. Col. Chris Hughes PA Chief (E9) MGySgt. Rhys Evans N.Y. Public Affairs Office (05) Lt. Col. Neil Murphy Media Branch (05) Maj. Stu Upton ComRel Branch (GS15) Larry Curtin Plans Branch (05) Maj. Chris Logan Communication Integration (GS-15) Jim Pinkelman Marine Band (GS-13) Dennis Burian Trademark & Licensing (GS-14) Jessica O’Haver P.A. Administration (GS12) GS12 Ms. Brigette White Defense Media Activity 14

Community Relations Community Response (PAC-10) Music/Bands (PAC-20) Community Outreach (PAC-30)

In The Community The general public can use this site to request support for their public event. PAC 10 processes over 1000 total requests a year. This includes: Aviation, Ground Equipment, Ceremonial, Speakers, & Military Appreciation. The public can select the type of support that’s needed under “Asset Requests”. PAC 10 coordinates all type of support except music. The Community Events calendar shows events that have a unit identified to provide support. Events can be searched by date, location, or type of support. Aerial support includes flyovers, static displays, and aerial demonstrations. PAC 10 runs the Harrier Demonstration and Osprey Static Selection Board once a year. We receive 600-800 total aviation requests a year. Click on which type of support is needed under asset requests.

Color Guard, Ground Equipment, & Speaker Requests PAC 10 manages speaker requests by scheduling, funding and providing logistical preparation for Marines and General Officers participating. PAC 10 serves as liaison between sponsors of events and the Marine Corps. PAC 10 manages all education programs (NYLF, NYLC, Senate Youth, Close Up), the CMC’s Honorary Marine program, and the Veteran Service Awards recognizing Marines. Sponsors of international requests (typically aviation requests) must coordinate through the combatant command. PAC 10 provides guidance.

USMC Bands Locations Okinawa Japan U.S. Marine Band “The President’s Own” U.S. Marine Drum & Bugle Corps 12 Fleet Bands, each with 50 Enlisted and 1 Officer 2 Premier Units, located at Marine Barracks “8th & I” Quantico Marine Base 29 Palms, CA 1st Marine Division. Camp Pendleton, CA 2d Marine Aircraft Wing, cherry Point NC 3d Marine Aircraft Wing, Miramar, CA 2d Marine Division, Camp Lejeune, NC San Diego Recruit Depot Parris Island Recruit Depot Marine Logistics Base Albany Marine Forces Reserve Band, New Orleans, LA Marine Forces Pacific Band Total Band Personnel: 863 Enlisted/22 Officers

Band Management • Serves as Occupational Field Sponsor for MOS 5500: • Supervise ‘MOS Field Monitor’ in staffing each of the 12 Marine Corps Bands with appropriate instrumentation requirements. • Conduct annual Marine Corps Music Leaders Conference & Administer Musician of the Year Awards Board. • Conduct skill designator board for music leadership billets. • Manage Music portion of Marines.mil website. • One of the most Valuable Support Military Occupational Specialties. • Represents USMC at events throughout the World, telling our story • Supports Recruiting

Outreach • Marine Week • (4) Marine Corps Executive Forums • Commemorative activities and programs: • Centennial of Naval/Marine Corps Aviation • Bicentennial of the War of 1812 • 50th Anniversary of the War in Vietnam • Operation Shufly • Military Appreciation Events

Trademark Licensing The USMC Trademark Licensing Program exists to regulate the usage of Marine Corps trademarks such as the Eagle, Globe and Anchor worldwide Approved by the USMC Not approved by the USMC POC: Ms. Jessica O’Haver 703-614-7678 jessica.ohaver@usmc.mil

MEDIA • Track and manage issues (by account) • Maintain active contact with news media • Respond to queries • Book approvals Maj. Stu Upton 703 614 4309

Role of the Public Affairs Office -Advise -Research -Assist in Preparing -Establish Ground rules -Monitor & Record the Interview -Provide copy of Product and AAR

CMC’s Planning Guidance 1) We will continue to provide the best trained and equipped Marine units to Afghanistan. 2) We will rebalance our corps, posture it for the future and aggressively experiment with and implement new capabilities and organizations. 3) We will better educate and train our Marines to succeed in distributed operations and increasingly complex environments. 4) We will keep faith with our Marines, our Sailors and our families.

Messages • Most Ready when Nation Least • Only asking $ for what we need • Taking care of Wounded Warriors • Keeping faith w/Marines & Sailors • Reflecting the diversity of America • Resilient Marines & Family Members • STOVL essential to Nations Security • Frugal • Amphibious • Force in Readiness • Middleweight Force • Rebalancing the Corps • MV-22 is safest aircraft • Quickly Fielding new ACV

Are you Connected? Visit marines.mil & Click on Community Relations POC: Maj. Stu Upton, (703) 614-4308, stewart.upton@usmc.mil

MARINE BAND • Represents the Director of Public Affairs in his role as the Marine Band’s Operational Commander. • The President’s Own (mission) “Provide music as directed by the President of the United States and the Commandant of the Marine Corps.” • Director of the Marine Band branch represents CMC in all operational matters regarding the Marine Band. • Manages annual National Concert Tour. • Manages educational outreach programs. • Manages distribution of Marine Band recordings. Mr. Dennis Burian 703-614-3502

PLANS/OPERATIONS • Develop PA organization, doctrine, tables of equipment and policies for employment throughout the Marine Corps. • Serve as the Active and Reserve occupational field sponsor for PA • Budget and manage Reserve PA assets • Manage and coordinate PA training events Maj. Chris Logan 703-614-1494

Communication Integration (CI) • “In the Black” • Tool to keep you informed • Timely events/program updates • Amphibious Shipbuilding • Marine Corps Operating Concepts • Marine Week • Reflect CMC’s priorities • POC: Jim Pinkelman • P: 703-692-1825 • E: james.pinkelman@usmc.mil

DEFENSE MEDIA ACTIVITY • Website, web policy, public hosting (Marines.mil) • Marines magazine, Marines TV, Facebook and Twitter • Fleet Liaison • Clearing house and central authority for all news and information to the public website Mr. Greg Reeder 703-602-2001

LOS ANGELES • Determines supportability of Marine Corps participation with film, television, documentary, and general entertainment industry projects. Lt. Col. Jason Johnston 310-215-7272

NEW YORK CITY • Facilitates Marine Corps interests with advertising and financial sectors. LtCol. Neil Murphy 212-784-0160

Questions?

The United States Marine Corps America’s Expeditionary Force in Readiness