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Multimedia Management Overview: Week 2 Agenda and Insights

This document outlines the agenda and recap of Week 2 in Multimedia Management led by Marcel Jansens. It covers tasks such as updating your WordPress blog, exploring vision development, and creating moodboards. The Big Hairy Audacious Goal (BHAG) concept is introduced, encouraging teams to establish clear, compelling goals that unite their efforts. Upcoming weeks focus on various aspects of the multimedia process, including internet models, wireframing, use cases, and more. Engage creatively to connect with your audience and enhance your project's impact.

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Multimedia Management Overview: Week 2 Agenda and Insights

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  1. Multi Media Management 2 Marcel Jansens 27 April 2011

  2. Agenda week 2 • Ik: • RECAP • Jullie: • BijwerkenWordpressvoor week 1 • Visie • Moodboard

  3. RECAP

  4. VLC internet model

  5. Overzichtallestappen

  6. Agenda komende weken • Week 1: Internet Model en Internet proces • Week 2: Van visie naar moodboard • Week 3: Wireframing & Use Cases • Week 4: Beeld en tekst / Infographics • Week 5: Fotografie • Week 6: Schrijven voor beeldscherm • Week 7: Gastcollege

  7. Visie VISIE

  8. Big Hairy Audacious Goal

  9. BHAG “A true BHAG is clear and compelling, serves as unifying focal point of effort, and acts as a clear catalyst for team spirit. It has a clear finish line, so the organization can know when it has achieved the goal; people like to shoot for finish lines.” —Collins and Porras, 1996

  10. BHAG “Organize the world's information and make it universally accessible and useful” - Google “Engage and develop every young person in the world” - AIESEC “Connecting 5 billion people by 2015” - Nokia

  11. Opdracht • Creëer je eigen BIG HAIRY … • Wat is de rol van de website in de mediamix? • Wie is je doelgroep? • Wat wil de doelgroep? Be creative!

  12. PAUZE

  13. Big Hairy Audacious Goals

  14. Moodboard • Doel: verkoop je idee! • Per doelgroep • Wat voor gevoel wil de klant bij jouw product?

  15. Opdracht • Creëer je eigen MOODBOARD Be creativeagain!

  16. Moodboards

  17. VRAGEN

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