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BISNIS DAN POLITIK

BISNIS DAN POLITIK. y. Paradigma baru lokus real politik tidak hanya pada negara tapi tersebar ke pelbagai institusi nonnegara seperti bisnis dan aktor non negara lainnya Eekonomi global—intricate web of social, political and econmic entities

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BISNIS DAN POLITIK

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  1. BISNIS DAN POLITIK

  2. y • Paradigma baru lokus real politik tidak hanya pada negara tapi tersebar ke pelbagai institusi nonnegara seperti bisnis dan aktor non negara lainnya • Eekonomi global—intricate web of social, political and econmic entities • Perlu memahami the complex interplay of economic, political and social forces…

  3. Kebijakan pemerintah thd industri dan sektor2 ekonomi telah mempertajam pasar untuk barang dan jasa • Problem ekologi dan lingkungan telah memaksa pemerintah dan dunia bisnis untuk melakukan sesuatu (to take action) • Minat dan perhatian publik yang meningkat terhadap etika dan perilaku moral pejabat pemerintah dan pelaku bisnis

  4. Interaksi antara perusahaan dan aktor2 politik: • 1.non market corporate strategy… desain internal/organisasi dan strategi eksternal perusahaan…. Strktur manajemen, sumber2 keputusan, ekst a.l taktik legal, lobbi • Penentu kebijakan………..perilaku perusahaan mll regulasi, hukum, keuangan dan instrumen pemerintah lainnya

  5. Every society is a mixture of economic, political and cultural influences • Business activities impact other in society and many decisions by government have direct or indirect reflects on business • The prosperity of business depends on society’s actions and attitudes

  6. Types and Degree of Power • Voting power… hak suara dalam menentukan arah keputusan perusahaan • Economic power… konsumen, penyuplai, pengecer • Plitical power… pemerintah….legislasi, regulasi, tuntutak hukum • Business do not operate I a social or plitical vacuum

  7. Human capital…. Wise managers.. People are productive assets • The cutting and burning of tropical rain forests • Reducing harmful ecological effects • Balancing beween human needs and nature’s limits • People expect business to be competitive, to be profitable and to act respnsibly by meeting the reasonale expectations of stakeholders

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