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Martha Stewart Insider Trading

Martha Stewart Insider Trading. Alexandra Santo. Who is Martha Stewart?. Trusted Homemaker, Television Personality, Successful Author, Former CEO of MSO , and Convicted Felon. What happened?. 12/27/2001 Stewart sold 3,928 shares of ImClone stock 12/28/2001 FDA rejects ImClone’s

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Martha Stewart Insider Trading

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  1. Martha Stewart Insider Trading Alexandra Santo

  2. Who is Martha Stewart? Trusted Homemaker, Television Personality, Successful Author, Former CEO of MSO, and Convicted Felon

  3. What happened? 12/27/2001 Stewart sold 3,928 shares of ImClone stock 12/28/2001 FDA rejects ImClone’s anti-cancer drug 12/31/2001 ImClone stock drops 16% Martha Stewart avoids loss of $45,673 Roughly .006% of her net worth

  4. What happened? Samuel Waksal CEO of ImClone Peter Bacanovic Broker at Merrill Lynch Aliza Waksal Daughter of CEO Informs Stewart about FDA drug rejection

  5. Martha’s Response DENIAL! 6/7/2002- WSJ breaks story, Stewart creates distance 6/12/2002- Waksal arrested, denial, $60 stop-loss order 6/18/2002- Documents submitted to congressional investors 6/25/2002- CBS’s The Early Show, maintains innocence 7/25/2002- MSO suffers, Stewart asks for separation 10/3/2002- Resigns from Board of NYSE

  6. Martha’s Response 6/4/2003- Indictment, Blame Shift, & Resignation 6/5/2003- USA Today full page ad, innocence 3/5/2004- 3/15/2004- Resigns from MSO Board as CCO 7/16/2004- Sentenced & FINALLY APOLOGIZES!

  7. WWCS? (What would coombs say?) MARTHA FAILED 

  8. Life after Prison... Did Prison Change Martha? Paid restitution in civil suit The Apprentice Sirius Radio Program Martha vs. Macy’s, settled

  9. Don’t- Deny, cover up, & Shift blameDo- Apologize & Focus on Rebuilding TAKEAWAYS

  10. Cheng, S. (2011). A Corporate Hero with Scandal: Lessons Learned from Martha Stewart’s Insider Trading Crisis. <i>International Journal of Humanities and Social Science,</i> <i>1</i>(15). Retrieved October 1, 2014, from http://www.ijhssnet.com/journals/ Martha Stewart. (2014.) The Biography.com website. Retrieved 11:12, Oct 27, 2014, from http://www.biography.com/people/martha-stewart-9542234 Leite, J. (2012, May 5). What Martha Stewart Did Wrong. Retrieved October 28, 2014, from http://coveringbusiness.com/2012/05/15/what-martha-stewart-did-wrong/ SEC Charges Martha Stewart, Broker Peter Bacanovic with Illegal Insider Trading. (2003, June 4). Retrieved October 28, 2014, from http://www.sec.gov/news/press/2003-69.htm Martha Stewart Convicted on All Four Counts. (2004, March 8). Retrieved October 28, 2014, from http://www.foxnews.com/story/2004/03/08/martha-stewart-convicted-on-all-four-counts/ Reference for Business. (n.d.). Retrieved October 28, 2014, from http://www.referenceforbusiness.com/history/Lo-Me/Martha-Stewart-Living-Omnimedia-Inc.html Rothman, M. (2014, October 27). Martha Stewart Gets Candid About Her Past Prison Time. Retrieved October 28, 2014, from http://abcnews.go.com/Entertainment/martha-stewart-candid-past-prison-time/story?id=26483590 ALAWADHI, N., & MUKHERJEER, A. (2014, January 2). Martha Stewart, Macy's settle lawsuit over Penney deal. Retrieved October 28, 2014, from http://www.reuters.com/article/2014/01/02/us-marthastewartlivingomnimedia-macys-idUSBREA010G520140102 Ackman, D. (2004, March 5). Martha Stewart Found Guilty. Retrieved October 28, 2014, from http://www.forbes.com/2004/03/05/cx_da_0305marthafinal.html Coombs, T. (2011, January 6). Crisis Management and Communications - Institute for Public Relations. Retrieved October 28, 2014. Sources

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