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Smartcard System Simplifies Shopping Routine for Modern Mom in Action

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Follow Mrs. Price, a working mother of 2, as she uses her smartcard in the supermarket - accessing ads, saving money, and utilizing precision marketing to enhance her grocery list. The system ensures secure transactions, identity protection, and convenient savings for Mrs. Price, simplifying her shopping experience.

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Smartcard System Simplifies Shopping Routine for Modern Mom in Action

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Presentation Transcript

  1. SYSTEM AND Process In Action Meet Mrs. Price • Working mother with 2 children • Subscriber of Provider issued Smartcard Enters Supermarket to do her shopping • Inserts Smartcard into interactive touch-screen kiosk • Views weekly sale ad and other precision marketing promotions • Adds the sale products and promotions to her grocery list • Prints her grocery list and available coupons

  2. SYSTEM AND Process In Action Proceeds to checkout • Inserts her Smartcard into the Card Acceptance Device • Computer chip in Smartcard • Checks for products matching authorized redemptions • Subtracts savings from total bill • Protects Mrs. Price’s identity Begins her shopping • Refers to her printed grocery list • Recognizes savings opportunities posted on: • Supermarket placards • Smartpons™ placards • Understands her Smartcard honors both

  3. SYSTEM AND Process In Action Pays for her groceries, removes her card and heads for home • Is happy to know how much time and money the Smartcard saved her • Looks forward to the next opportunity to save at the Supermarket End of the Day • Cyrus downloads applicable transactions and compiles reports for Retailer/Grocer • Redemption report for invoicing and receiving credit or reimbursement from manufacturer • Other miscellaneous details

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