The International Social Media Marketer’s SEO Field Guide

1. The International Social Media Marketer’s SEO Field Guide

2. Search Operator Site: http://www.google.com/support/websearch/bin/answer.py?answer=136861

3. “Site:” Offers Ranking Power Clues. Run For various search engines from different geos. See what’s ranks with power. Add individual letters.

13. First 2 “Site:” SERPS, Somewhat Indicative Of Each Engine’s Algorithmic Respect For Type Of Content

14. Search Engines Index Social Differently

15. Business & Political Biases

16. Only one result? Well…right.

20. Chrome Translation Is Your Friend

23. Finding Themed Conversations & Users Is The Cornerstone Of Data Driven Community Outreach

24. Understanding WHAT Indexes Where, Crucial For SEO

25. We Studied

26. 7 Search Engines Google US Google DE Google IN Google UK Baidu Bing UK Yandex

27. 45 Social Media Platforms Blip.tv Dailymotion Funny or die Justin.tv Metacafe Ustream.tv Viddlervimeo YouTube US Youkutudou Dailybooth Flickr Photobucket Picasa

28. From Various Countries Taobao Blogspot Livejournal Posterous Wordpress Xanga Wretch.cc Tumblr Twitter Sinaweibo Jaiku Facebook Google+ Myspace Orkut Tuenti Renren

29. For Actionable SEO Insights Alibaba Linkedin Vkontakte.ru Xing Delicious Digg Reddit Sphinn Stumbleupon technorati Disqus Mahalo Quora Foursquare Gowalla

30. We Wanted to Know What “Social” Indexes?

31. Social Platform Categories Microblogging Social Bookmarking Q&A Location B2B Video Picture Blogging

32. Location

33. Active user profiles only, no business profiles present Primarily active user profiles, some business profiles present

34. Mostly site resources (About, For Business, Blog, etc…) Primarily site resources (Blog, Join, API, etc…), some business profiles and no user profiles

35. 1 results (homepage) Primarily site resources (Regions, API, Portal)

36. A fair mix of site resources and business profiles All results from the /trips section

37. B2B

38. Primarily user profiles, with a few company profiles and the Direct Ads portal Main portal, supplier, manufacturer & exporter profiles User profiles, no company profiles

39. Site resources (Blog, About Us, Mobile, Groups Directory) Supplier, manufacturer & exporter profiles Main portal & site resources (Privacy, Corporate, TOS, etc…)

40. All 1st page results from Groups section Fair mix of site resources & supplier, manufacturer & exporter profiles Forums section

41. Site resources (Portal, About, Jobs, What is, Hiring), Answers, company profiles All supplier, manufacturer & exporter profiles Main portal, & a fair mix of user & business profiles

42. Video

43. Show names & some episodes User pages/channels with description, thumbnail Profile name with description Channels, thumbnails Channels with description, thumbnails Topics, videos, channels, thumbnails User/channe & videos with description, Video with description, thumbnail Video with description, thumbnail

44. Site resources, users, and videos Site resources, videos, thumbnails, users Videos with description Channels, topics, site resources Channels, site resources Tags, topics, videos, site resources, thumbnails, channels Topics, site resources, videos, thumbnails Site resources, videos, users Channels/users, site resources, videos

45. Videos, episodes Users, videos Videos, Users Homepage only Channels, videos Tags, videos, users

46. Site resources and shows Site resources, videos, thumbnails, users, channels Users, videos Channels, topics, site resources Channels, site resources Topics, videos, channels Site resources, videos Videos, thumbnails Videos

47. Pictures

48. Users, photostreams, groups Users Tags, groups, users Resources only, no UGC

49. Users, photostreams, groups, site resources, tags Users, site resources Tags, groups, users, site resources Resources only, no UGC

50. Users, photostreams, groups, site resources, tags Users, site resources Site resources Resources only, no UGC