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e-Marketing O nline C ourse with I ntegrated O ntology Support T ool presented by Vincent Ong

e-Marketing O nline C ourse with I ntegrated O ntology Support T ool presented by Vincent Ong. Languages for eCommerce (LFEC) project. www.languages-for-ecommerce.com. e-Learning Modules. Languages for e - Commerce e- Marketing for International e- Commerce and

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e-Marketing O nline C ourse with I ntegrated O ntology Support T ool presented by Vincent Ong

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  1. e-Marketing Online Course with Integrated Ontology SupportToolpresented by Vincent Ong Languages for eCommerce (LFEC) project www.languages-for-ecommerce.com

  2. e-Learning Modules • Languages for e-Commerce • e-Marketing for International e-Commerce and • e-Commerce Application Design www.languages-for-ecommerce.com

  3. Integrated Ontology Support Tool E-learning Modules • Languages for e-Commerce • e-Marketing for International e-Commerce and • e-Commerce Application Design Ontology Support Tool (Multilingual Dictionary of e-commerce domain) www.languages-for-ecommerce.com

  4. e-Learning Methodology • Learner centricity • Learn by interacting with each other through forum discussion– learner generated content, i.e. dealing with tasks, which are realistic and demanding from their personal experiences and comprehension. • Peer learning • Learn from learners of different countries and cultural backgrounds as peers, i.e. dealing withtasks that allow learners to understand, comment and evaluate on each other’s contribution, having considered the cultural and background differences. www.languages-for-ecommerce.com

  5. e-Learning Methodology • Unit of Learning (UoL) • Online interactive study guide • Online interactive learning contents • Online interactive assessments (individual and group), i.e. quizzes, essays, games • Virtual group discussion (forum discussion) www.languages-for-ecommerce.com

  6. e-Learning Methodology • E-moderator (tutor) • to facilitate and motivate online learning and socialisation (stage 1 & 2 of Salmon’s (2000, 2004) five stages model) • E-reporter • to coordinate and supervise the work developed by the group members(stage 3 & 4 of Salmon’s (2000, 2004) five stages model) • to post group contribution (stage 5 of Salmon’s (2000, 2004) five stages model) www.languages-for-ecommerce.com

  7. e-learning Content Design Chapter Introduction Learning Outcomes Lesson 1, 2, 3…n Task 1, 2, 3…n Assignment 1, 2, 3…n Appendix 1, 2, 3…n www.languages-for-ecommerce.com

  8. Ontology SupportToolpresented by Johannes Schwall Languages for eCommerce (LFEC) project www.languages-for-ecommerce.com

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