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U.S. Polymers in Personal Care Markets Changing Fashion Trends Drive Demand for Innovative Materials

U.S. Polymers in Personal Care Markets Changing Fashion Trends Drive Demand for Innovative Materials. “An innovative polymer ingredient can add novelty-value to products and allow for unique marketing claims, thus justifying premium pricing of a product.". Chemicals and Materials Group.

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U.S. Polymers in Personal Care Markets Changing Fashion Trends Drive Demand for Innovative Materials

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  1. U.S. Polymers in Personal Care MarketsChanging Fashion Trends Drive Demand for Innovative Materials “An innovative polymer ingredient can add novelty-value to products and allow for unique marketing claims, thus justifying premium pricing of a product." Chemicals and Materials Group

  2. Industry Trends • Higher focus on identifying the immediate and end-customer's needs • Regulatory issues arising from individual state regulation and legislation continue to mould the product development efforts of the personal care raw material manufacturers • Specialty raw material supplier base in the U.S. consolidating • Increased global operations among personal care product manufacturers • Greater demand for ‘feel-good’ value-priced and convenience products

  3. Market Segmentation Conditioning Polymers • By product type – Silicones, Polyquaterniums, Conditioning Proteins • By end application – Hair Care, Skin Care, Bath and Shower Rheology Control Polymers • By product type a) Synthetic: Acrylic-based, Carbomer Type, Others b) Organic: Cellulose-, Starch-, Glucose-, Natural Gum-based, and Others

  4. Market Segmentation(Cont’d) Rheology Control Polymers • By end application – Hair Care, Skin Care, Bath and Shower, Color Cosmetics, Baby Care Hair Fixative and Styling Polymers Hair Fixative and Styling Polymers • By product type – Acrylic-based, Polyurethanes, For Low VOC Formulations, Polyvinylpirrolidine/Vinyl Acetate (PVP/VA) , Gantrez • By end application – Hair Spray Products, Gels/Mousses, Others

  5. Key Features • Detailed insights into recent developments and trends • Drivers, restraints, challenges, and strategic recommendations • Analyst insights on ‘emerging technologies' in U.S. polymers market for personal care • Market forecasts and opportunity analysis • SWOT analysis for companies and technologies

  6. What We Offer • Coverage: The United States • Proven methodology encompassing extensive primary and secondary data and research • Focused information and strategies that cover business and technology issues • Credible data and analysis highlighting industry dynamics • Winning strategies to help you create precise business plans

  7. Who Will Benefit? Current Market Participants • Find out how you compare with the competition • Assess current and future drivers and restraints • Determine and exploit new market share opportunities New Entrants • Analyze challenges associated with the industry • Calculate time scales for strategy implementation • Position yourself to capitalize on the market’s unmet needs Investment Community • Analyze long-term strategies of market participants • Determine which participants will outperform the competition • Assess attractiveness of investing in the polymers market

  8. Key Market Participants • Akzo Nobel Polymer Chemicals • Arch Personal Care • Arizona Chemicals • BASF Corp. • Ciba Specialty Chemicals • Croda, Inc. • Degussa-Goldschmidt • Dow Corning • GE Silicones • National Starch • Noveon • International Specialty Products • Rhodia • Rohm and Haas Co. • The Dow Chemical Co.

  9. For More Information • Call toll free 877 GO FROST (877.463.7876) • Fax toll free 888.690.3329 • E-mail myfrost@frost.com • Visit www.frost.com

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