html5-img
1 / 7

Case 2: Luxury Wars – LVMH versus Hermès

Case 2: Luxury Wars – LVMH versus Hermès. The takeover attempts by LV. Hermès is a family controlled Luxury brand and intends to remain so. Press release:. Strategy to fend off the takeover. The market reactions to LVMH’s Announcement. LVMH versus Hermès: Case Questions.

marilu
Télécharger la présentation

Case 2: Luxury Wars – LVMH versus Hermès

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Case 2: Luxury Wars – LVMH versus Hermès

  2. The takeover attempts by LV

  3. Hermès is a familycontrolledLuxury brand and intendstoremain so

  4. Press release:

  5. Strategy to fend off the takeover

  6. The market reactions to LVMH’s Announcement

  7. LVMH versus Hermès: Case Questions • Hermès International was a family-owned business for many years. Why did it then list its shares on a public market? What risks and rewards come from a public listing? • Bernard Arnault and LVMH acquired a large position in Hermès shares without anyone knowing. How did they do it and how did they avoid the French regulations requiring disclosure of such positions? • The Hermès family defended themselves by forming a holding company of their family shares. How will this work and how long do you think it will last? • Find out the recent development of the case.

More Related