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Dynamic Marketing Professional with Extensive Experience in Branding and Customer Acquisition

I am a creative and analytical marketing expert with an MBA and 19 years of successful experience in technology and consumer industries. My expertise spans online and offline marketing, brand positioning, lead generation, and ROI management. I have a proven track record of driving results, including top brand preferences and significant revenue growth. I am SEMPO certified and have furthered my education at prestigious institutions such as Stanford University. I am currently seeking new opportunities in social media and advertising.

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Dynamic Marketing Professional with Extensive Experience in Branding and Customer Acquisition

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  1. Find Me

  2. I am • Creative by instinct. Analytical by training. • A Search, Social Media, offline product and corporate marketing pro • A branding and positioning expert • An MBA and 19 successful years of experience in technology and consumer industries • Experience in Internet startups and online retailers in the US and international markets

  3. Who I Marketed To

  4. What I Really Do Well • Lead Generation/customer acquisition • PPC, SEO, SEM, Social Media, CRM • ROI, ROMI and Budget Management • Marketing & Communication Strategy

  5. A Few Results • Got Elma into TOP 3 for brand preference • Grew printer revenues by over $40 million at HP in China market • Saved $80 million in product roll over costs at HP • Reduced marketing costs by 30% at Rubicon Technologies • Achieved 80% of target customer acquisitions for Naach.com • Improved conversions by over 20% for batteriesdirect.com

  6. Honed My Skills @

  7. Yeah, Got Degrees & Certs Too • Search and Social Media Marketing Professional (SEMPO certified), CA • Web 2.0 & Business Applications, Stanford Univ., CA • Business Strategy, Stanford Univ., CA • MBA (Marketing), Nagarjuna University, India • BA (Economics, English Literature), Osmania Univ., India

  8. Do you have a job I am looking for? In…Social MediaAdvertisingMarketingMarcom

  9. Ok, My Name, Contact Info Anand (Andy) T andytmalla@gmail.com Write to me. Thank You.

  10. Write to me: andytmalla@gmail.com

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