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Macro Factors

In a comprehensive analysis, Michael L. Sena discusses the pivotal macro factors influencing the fleet management business as we approach 2020. The presentation highlights trends such as the rise of mega cities, the shift towards digital technologies, and evolving consumer behaviors. Sena emphasizes the impact of wireless technologies and global production shifts, illustrating how these elements will redefine where we live, work, and shop. This insightful perspective provides a roadmap for industry stakeholders navigating the complexities of a changing landscape.

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Macro Factors

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  1. Macro FactorsWhere the Fleet Management Business will be in 2020Michael L. SenaPresidentMichael L. Sena Consulting AB13 March 2014

  2. MacroFactors GNSS Digital Maps Wireless Technologies Big Bang Internet

  3. iPad Presented in April 2010 First iPod sold November 2001 + = First iPhone sold June 29, 2007 Internet

  4. The beginning of strip mall book stores 1971 Borders founded Number of book stores within walking distance of home or work 1995 Amazon launched 2011 Borders bankrupt 1971 1995 2011 Amazon did not cause the problem; it exploited it.

  5. Move Work Shop Live

  6. Live

  7. Wherewelived Suburbia

  8. MegaCities: Wherewewill live 1970 1990 2011 2025 % Total World Population 1 % 1,5 % 5 % 8 % Total # Cities 2 10 23 37 The most populous urban agglomerations with 10 million or more inhabitants 0 25 50 0 25 50 0 25 50 0 25 50 1 Tokyo Tokyo Tokyo Tokyo 1 2 New York/ Newark New York/ Newark Delhi Delhi 2 3 Mexico City New York/ Newark Shanghai 3 4 São Paulo Mexico City Mumbai 4 5 Mumbai Shanghai Mexico City 5 6 Osaka/Kobe São Paulo New York/ Newark 6 7 Calcutta Mumbai São Paulo 7 8 Los Angeles Beijing Dhaka 8 9 Seoul Dhaka Beijing 9 10 Buenes Aires Calcutta Karachi 10 11 Karachi Lagos 11 Source: United Nations Asia North America Europe Latin America Africa

  9. Wherewewill live Detroit Shanghai

  10. Work

  11. Whereweworked Number of Employees in US Companies

  12. Work

  13. Work 2012 Fortune Ranking of World’s Largest Non-government Employers

  14. Wherewewillwork 3d printing

  15. Shop

  16. Howwepurchasedourphysicalgoods Super Market Delivery Truck Food Hall Strip Mall High Street

  17. Wherewehaveshopped

  18. Howwewillpurchaseourphysicalgoods

  19. Move

  20. Howwemoved

  21. Howwemove… or don’tmove

  22. Howwewillmove

  23. Wherewehavebeen Wherewe are going Concentration Sprawl Global Production Local Production Shoping Malls Home Delivery Drive Chauffered

  24. Did you remember the milk for the coffee latte, Scotty? Got you covered, Captain.

  25. Michael L. Sena13 March 2014

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