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Economic Development Mar del Plata, April 2015

Explore the growing impact of cruise tourism in Mar del Plata, with an estimated USD 117 billion worldwide in 2013. Discover the equivalent economic value, examples from other countries, and key sources of economic development. Learn how to improve cruise tourism by focusing on itineraries, desirable destinations, infrastructure, excellent service, cost management, and fostering a favorable business environment.

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Economic Development Mar del Plata, April 2015

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  1. EconomicDevelopment Mar del Plata, April 2015

  2. HOW BIG AN IMPACT? USD 117 bn (2013 Worldwide) …and growing 2

  3. EQUIVALENT TO... • 2x Uruguay • Ecuador • ½ Peru • Panama, Nicaragua, Costa Rica & Honduras 3

  4. SOME EXAMPLES • U.S.: 10 m pax USD 44 bn • Spain: 8% of tourists 11% of revenue • Brazil: 600 th pax USD 500 m 4

  5. SOURCES OF ECONOMIC DEVELOPMENT • Direct expenditures by passengers • Direct expenditures by crew • Direct expenditures by cruise lines • Indirect effects • Repeat visits 5

  6. HOW TO IMPROVE? • Itineraries, not ports • Desirable destinations • Realistic focus • Infrastructure 6

  7. HOW TO IMPROVE? (cont’d) • Excellent service • Attention to costs • Business environment • Common effort 7

  8. Thank you!

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