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IDP Connect data tools

IDP Connect data tools. The Future of Student Recruitment 31 January 2019. Jonah Duffin Chief Marketing Officer. What I’ll cover. 01 Historical data 02 Real-time student demand data 03 Real-time student conversion data. Historical data . Simple, easy to use tools.

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IDP Connect data tools

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  1. IDP Connect data tools • The Future of Student Recruitment • 31 January 2019 Jonah Duffin Chief Marketing Officer

  2. What I’ll cover 01 Historical data 02 Real-time student demand data 03 Real-time student conversion data

  3. Historical data Simple, easy to use tools. HESA, AEI, Open Doors, HEA etc.

  4. Historical data Decline in UK 1st year enrolment to 2016 Variation by level & subject India snapshot. UK & Australia

  5. Real-time demand data 2017 vs 2018 Source & destination market changes Use for: Portfolio development Market prioritisation Marketing strategy View the impact of policy changes in real time

  6. Real-time demand data Spotlight on India. Interest in UK (red) vs Canada (blue)

  7. Real-time demand data Spotlight on India. Interest in UK (red) vs Canada (blue)

  8. Real-time IDP student placement data Conversion for UK vs Australia vs Canada

  9. Real-time conversion data Spotlight on India. UK vs Australia vs Canada

  10. Real-time conversion data First source of applications – the rise of digital marketing

  11. Any questions? jonah.duffin@idp-connect.com

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