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Elevate Your Blogging Game: Strategies for Success at the Being You That Conference 2013

Discover the keys to effective blogging and personal branding in this informative session from the Being You That Conference 2013. Presented by John Ptacek, the agenda covers essential topics like setting up your blog on Azure, social media integration, and enhancing discoverability using SEO techniques. Learn how to express your passions, build a community, and create a blog that serves as a powerful resume. Whether you're a novice or looking to enhance your existing blog, this session will provide invaluable insights to help you stand out and thrive in the digital space.

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Elevate Your Blogging Game: Strategies for Success at the Being You That Conference 2013

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Presentation Transcript

  1. Being You That Conference 2013 John Ptacek @jptacek Jptacek@SkylineTechnologies.com

  2. Platinum Sponsors Gold Sponsors

  3. Agenda • Setting Up a Blog • Making it Social • Making it Discoverable • Win 8 App • Tinfoil Hat time

  4. You are Awesome • You are Here • You are better than 90% of your peers • Companies Love You! • You won’t be where you are forever

  5. Why Blog • They Are Your Words • You Build Community • You become discoverable • Your Blog is a better resume than LinkedIn • Share your passion • Blog what you do • Blog what you WANT to do

  6. Wordpress on Azure • Azure Websites are AWESOME • Let us Make a Blog • http://www.jptacek.com/2013/04/being-you-setting-up-wordpress-on-azure-websites/

  7. Be social • A little Javascript goes a LONG way • Google • Facebook • LinkedIn • Twitter • Appearance -> Editor -> Twenty Twelve -> Footer • Appearance -> Editor -> Twenty Twelve -> Header • Appearance -> Editor -> Twenty Twelve -> Content

  8. Be discoverable • Google • Bing • Author Markup • https://plus.google.com/authorship • Setup a Google+ Profile • Take a Pretty Picture • Trust But Verify • http://www.google.com/webmasters/tools/richsnippets

  9. Other Things • DNSimple • https://dnsimple.com/r/b8a105607bde67 • http://www.jptacek.com/2013/02/configuring-dnsimple-for-azure-hosted-domains/ • Google Analytics • TFS In the Cloud

  10. Windows 8! • ideaNotionhttp://ideanotion.net/ideapress-has-launched/ • http://ideapress.me/ • Converts a WordPress Blog into Windows 8 • Install JSON API • Run the wizard

  11. Tinfoil hat

  12. Who watches the watchmen • Protect your identity • Passwords • Go Private • "C:\Program Files (x86)\Internet Explorer\iexplore.exe" -private • "C:\Program Files (x86)\Google\Chrome\Application\chrome.exe" -incognito • "C:\Program Files (x86)\Mozilla Firefox\firefox.exe" -private

  13. Who watches the watchmen • Duck, Duck, Go • https://duckduckgo.com/ • Do Not Track Me • https://www.abine.com/dntdetail.php • Two Factor Authentication

  14. You are Awesome • You are Here • You are better than 90% of your peers • Companies Love You! • You won’t be where you are forever

  15. Thanks for attending Visit Skyline’s booth for your chance to win a Surface Pro! My contact information: @Jptacek Jptacek.com Jptacek@SkylineTechnologies.com

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