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APPA’s Focus & Direction: “7 Key Strategies”

APPA’s Focus & Direction: “7 Key Strategies”. Purpose: To communicate APPA’s focus and direction for the next 3-5 years to ensure APPA remains the “Association of Choice” for educational facilities professionals. “ It Is Not Necessary to Change……. Survival Is Not Mandatory”.

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APPA’s Focus & Direction: “7 Key Strategies”

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  1. APPA’s Focus & Direction: “7 Key Strategies” Purpose: To communicate APPA’s focus and direction for the next 3-5 years to ensure APPA remains the “Association of Choice” for educational facilities professionals.

  2. “It Is Not Necessary to Change…….Survival Is Not Mandatory” E. Edward Deming

  3. Paradigm Shifts • Early Education to Full Range • Current Focus to Future Focus • Efficient to Effective • Education to The “GO TO” Resource • Best Kept Secret to Brand Clarity • Handling “Dirt” to Asset Management • From “Is” to “Could Be”

  4. The 7 Key Strategies • Develop and execute a Branding Program • Develop and implement a Cutting Edge Web Site to be the “Go To” resource and to ensure brand clarity • Expand Research to build credibility and visibility • Engage in symbiotic and Collaborative Partnerships • Engage Young Professionals in the organization • Provide targeted Cutting Edge Educational Programs • Establish credible and valued Credentialing Programs for individuals and institutions

  5. It’s An Exciting Time to Be a Member of APPA! Join Today! Become actively involved in the association of choice for educational facilities professionals.

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