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BUSINUSS PLAN

BUSINUSS PLAN. submitted by, Aravind (11pba259), Chandra kumaran (11pba257) Hariprasad (11pba256) Preethiza (11pba241) Arul raj(11pba204 ). MOON TUITION CENTRE . CONTENT. Tagline & logo Vision & Mission Objectives Service overview 7 p ’s of service marketing STP

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BUSINUSS PLAN

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  1. BUSINUSS PLAN submitted by, Aravind(11pba259), Chandra kumaran(11pba257) Hariprasad(11pba256) Preethiza(11pba241) Arul raj(11pba204)

  2. MOON TUITION CENTRE

  3. CONTENT Tagline & logo Vision & Mission Objectives Service overview 7 p ’s of service marketing STP Cost of the project BEP

  4. TAGLINE & LOGO “Touch the heights”

  5. Vision:To be a leading centre of innovation and learning in emerging areas of the school education(Tuition) in the society.Mission:To provide the students with quality education that kindles creativity, encourages innovation in the subjects.

  6. OBJECTIVES To provide the quality education . To make the students strong in their subjects. To make the students getting high marks in the public examination. To teach the students using innovative and creative teaching methods.

  7. ABOUT OUR SERVICE To provide the tuition services for 10’th and +2 students 10’th & +2 students are divided according their education system( Tamil & CBCS) To teach for 10’th Tamil medium students (English , Math's, Science) To teach for 10’th CBCS students(Math’s , science) To teach for the +2 Tamil medium students ( English , Math’s , physics ,chemistry)

  8. To teach the subjects for +2 CBCS students ( math’s, physics ,chemistry ) We are target 200students ( 10’th = 100 students , +2 =100students) We are required 12 teachers Market environment( 2 Gvt. Hr.sec .school & 3 private Hr.sec.school) Operations( we are take 2 sessions in each session we are teach 1000 students)

  9. 7 p ’s of service marketing

  10. Product: Tuition for 10’th & +2 students. Place: Sholavandan –Madurai district. Price: To provide the service with low price. Promotion: “Word of mouth", local channel add. People: Services only for the students. Process: we teach 2 shifts per day each sifts have 80 students. Physical evidence: Attractive class rooms, great atmosphere .

  11. STP

  12. Segmentation: we are segmenting the school students from the whole group of students. • Targeting: we are going to target only 10’th & +2 students in rural and semi-urban areas. • Positioning: we catch the minds of the students through effective advertisements.

  13. FINANCIAL PLAN

  14. THANK YOU

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