How does SEO Company in Hyderabad optimize crawl budget?

1. How does SEO Company in Hyderabad optimize crawl budget? Before we get into how, why, what, and when. Let’s first understand what this crawl budget is all about and how is it related to SEO. Crawl Budget is the number of URLs on a website that is crawled by search engine robots and gets them indexed over a given period of time. Google allocates a crawl budget for each website. By looking at the crawl budget, google bot decides the frequency of crawling the number of pages. An SEO company in Hyderabad will look at the average number of pages crawled per day in the crawl stats section available in the search console account. Although this number can fluctuate, it provides an estimated number of pages one can expect to get crawled in a given period. To get the visibility of a web page on google results, crawling is essential for indexation. Now, we will look at the ways SEOers will optimize for the crawl budget. 1. Allowing the crawling in Robot.txt File: To make sure relevant pages and content are crawlable, those pages should not be blocked from the robot.txt file. For utilizing crawl budget, SEOers will block Google from crawling unnecessary user login pages, certain files, or administrative sections of the website. Leveraging Robot.txt file by disallowing those files and folders from getting indexed is the best way to freeze the crawl budget for large websites. 2. Managing URL parameters: What you should understand is that endless combinations of URL parameters create duplicate URL variation out of the same content. Therefore crawling surplus URL parameter drains the crawl budget, causing server load and reducing the possibility to index SEO relevant pages. So, the SEO team will ensure to manage these URL parameters from getting excessively crawled. 3. Avoiding long redirect chains: Due to a lot of redirects, there is a waste of the crawl budget. This is because if there are more 301-302 redirects present on a website, the search engine crawler stops

2. crawling at some point, without indexing the important pages. Ideally, the SEO team should ensure that the redirects are fully avoided. Though this is not possible for huge websites to have no redirects chain, they can still consider having fewer ones without much of an effect. 4. Updating the sitemap: XML Sitemap should contain only the most important pages so that google bots visit and crawl the web pages more frequently. So, SEOers will ensure to keep the sitemap updated, without redirects and errors. 5. Fixing Http errors: Technically, broken links and server errors eat up crawl budget. So, the SEO team will take time to identify 404 and 503 errors and ensure to fix them as soon as possible. To do this, SEOers will check the coverage report in the search console to know if Google has detected any 404 errors. If there are any, then the entire list is downloaded, where 404 pages are analyzed and see if they can be redirected to any similar or equivalent pages. If yes, then they redirect the broken 404 pages to a new one. Optimizing a website’s crawling and indexing is equivalent to optimizing the website. The SEO team will keep monitoring and examining the crawl rate on a timely basis to see if there is any sudden spike or fall in the rate. You might have now understood the significance of the crawl budget for the SEOers.