Why do digital marketing companies stress on personal branding for entrepreneurs

1. Why do digital marketing companies stress on personal branding for entrepreneurs? Brands that are established know by now that people don't buy their products just because the product is excellent or the quality of the product isn't regular and world class, that is because of the main person behind and the way he represents the product. Core team or the main entrepreneur behind the established brand coming in front of the camera gives a kind of credibility to the brand as well as builds trust amongst the viewers. Very known salon and spa brand “ Jawed Habib'' is always seen using its founder’s pictures on the marketing poster as well as all around the salon. This gives a belief amongst people as by seeing the main person they know there is a real person behind it and he looks in a certain way. This is a psychological way of building trust in people. While they are building trust in the eyes of the customers, parallely they are also building loyalty. This is vital for a healthy sales or customer chain. Due to this brand loyalty people would refer or recommend your brand with more confidence. By now we know some of the reasons why a digital marketing agency in Hyderabad asks entrepreneurs to come on camera and interact with customers. However there are many more reasons for doing so and today with this write up we will tell you that. Many entrepreneurs think coming in the camera and interacting might seem like a publicity act but the words that are spoken have the entire power. So let's see some of the reasons.  Attracts customers: There are a lot of products in the market and every product claims to be better than the other one, now how do we even know which product is the best and just imagine the situation for customers. Theta are flooded with calls and advertisements of multiple products from multiple different sources, in such a scenario if a brand entrepreneur comes in front and talks, this gives a positive impression on the customer and also attracts them to the brand.  Quality clients: Appearance and quality both are the key to a strong customer relationship. With appearance if the product too is of that quality people start following you and become your loyal followers and often you get quality and appreciating customers.  Freedom of time: Delivering the asked product or service is what every brand struggles for but if you are able to create a kind of trust and credibility of the brand through personal branding people tend to give you as much amount of time as you ask for. Timely delivery is a struggle because customers flood you with questions if the product doesn't reach them on time and this majorly happens due to lack of trust.