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Urban Identity and Image of the City Pilsen as the European Capital of Culture 2015. 7th Interdisciplinary Conference of the University Network of the European Capitals of Culture Marseille, October 17-18, 2013 Jiri Jezek & Jiri Preis, Department of Geography The University of West Bohemia
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Urban Identity and Image of the City Pilsen as the European Capital of Culture 2015 7th Interdisciplinary Conferenceof theUniversity Network of theEuropean Capitals of Culture Marseille, October 17-18, 2013 Jiri Jezek & Jiri Preis, Department of Geography The University of West Bohemia Plzen, Czech Republic
Le Capitale Europeenne de la Culture 2015 Plzen: - Founded in 1295 • West Bohemia, region bordering with Germany • 170.000 inhabitans
Summer research • Generally: How tourists view Plzen? • 427 questionnaires during summer months • Interviewed both Czech (302) and foreign visitors (125) • Where: railway station; large public beach; brewery visitors; main square • Big tribute to our students who were involved
Visitors to Plzen • Mostly young people between 20-40 years • Staying 2-3 days • Entertainment and recreation • Challenge: draw older generation and keep them in Plzen for more than 1 day